Dear Subscriber,

Many have described this earnings season as the one of the most important in a long time.

Steve Reitmeister, Kevin Matras and I discuss what the market will be looking for. We also explain why guidance will matter more than the actual results themselves.

Watch: Why Is This Earning Season So Important?

Of course, Zacks.com provides continuous coverage of profits throughout the earnings season.

One of the best ways to get an overview of how the numbers are shaping up is to read Dirk van Dijk's weekly Earnings Trends column.

This week, Dirk talks about the early reports and sets the stage for what to expect from companies over the next several weeks.

Read: Early Reports Better Than Expected

Wishing you prosperity,
Charles Rotblut, CFA
Senior Market Analyst & Editor,
Profit From the Pros

Today's Top Stories: Tuesday- July 14, 2009

ZACKS RANK BUY STOCKS

• Aggressive Growth - Noven Pharmaceuticals Inc. (NOVN) first-quarter net income came in at $4.5 million, up from $2.6 million. Earnings per share were 18 cents, nickel higher than the consensus estimate. Read More...
   
• Growth & Income - The Buckle, Inc. (BKE) recently posted sales results for the month of June. Comparable store net sales were up 9.6% on a year-over-year basis. Net sales jumped 14.4% to $70.8 million. Read More...
   
• Momentum - Herbalife Ltd. (HLF) earnings came in at 68 cents per share, 9 cents ahead of the consensus. The company has surprised and beat in each of the last four quarters by an average of 6 cents, or 8%. Read More...
   
• Value - Canadian Natural Resources Limited (CNQ) surprised by 111.76% in the first quarter. The company has surprised on estimates 3 out of the last 4 quarters. It is trading with a forward P/E of 12.4. Read More...
   

Learn how to profit from our exclusive Zacks Rank stock-ranking system with free resources. Read More...

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• Bull Of The Day: Energizer Holdings (ENR)
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• Bear Of The Day: Liberty Property Trust (LRY)
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• ZACKS INDUSTRY OUTLOOK: U.S. Banks
  For the last few quarters, the banks have mainly suffered due to the losses in mortgages and Commercial Real Estate. We have a Buy on Ocwen, but Sells on Wilmington Trust (WL), KeyCorp (KEY), Zions Bancorp (ZION) and Sallie Mae (SLM). Read More...
  
  
• BHP Billiton (BHP) Cutting Back
• TAP's (TAP) Joint Venture with Cobra
• DuPont (DD) Gets Biobutanol Approval

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INVESTMENT IDEAS: The Safest Dividend in the Dow

Which company has the safest dividend in the Dow? Read to find out. Read More...

• Score Big Savings on Health Coverage
• Social Security Payments Could Shrink for Some

EDUCATION: Value

Companies “Buyback” Their Own Stock Read More...

PeopleAndPicks.com:

VIP "LeveneOMurray" cheers to profits with BUY calls in (CENX), (EXC), (SQNM) and (TIVO). Read More...

• Why is this Earnings Season So Important?
• Value Stock Picks-July 13, 2009
• Earnings Preview for Jul 13 - 17

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Regards and Happy Investing,

Charles Rotblut, CFA
Senior Market Analyst
Zacks.com

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