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The wholly owned subsidiary of United Continental Holdings Inc. (UAL) – United Airlines – launched the new United Club in Concourse A at Seattle-Tacoma International Airport.

The 6,096-square-foot United Club – the second lounge to be designed as per the airline’s new concept – displays a new interior and offers passengers more comfort with new and improved furnishings along with views of the Cascade Mountains, a refreshed bar and lobby overlooking the United terminal. There are also the facilities of additional workstations and power outlets.

With the first United Club being opened last year in Terminal 2 at Chicago O'Hare International Airport, the airline is planning to unveil the next Club in Terminal 2 at San Diego International Airport later this summer.

All the United Club members will receive complimentary snacks, beverages and Wi-Fi connectivity. Further, throughout 2013, select United Clubs will bestow members a complimentary guided tasting of Glenfiddich.

On the same day, United Airlines announced the restructuring of its operations at the Seattle-Tacoma airport. The company shifted the gates to Concourse A and relocated its ticket counters to the south end of the main terminal. This will provide flyers easy accessibility to gates, making their journey smooth.

United Continental remains focused on improving its level of services in the air and on the ground and aims to invest over $50 million in 2013 renewing several of the airline's 49 United Club locations.

In the coming days, the Chicago based carrier will open the new Terminal B at the south concourse in Houston's George Bush Intercontinental Airport. In the pipeline, there are plans to retrofit its gate areas in Terminal 2 and commence a new customer service center at Chicago O'Hare International Airport.

United Continental – which has business tie-ups with Embraer S.A. (ERJ - Analyst Report) and The Boeing Company (BA - Analyst Report) – currently holds a Zacks Rank #3, implying a Hold rating. Earlier this week, United Airlines entered into a deal with partner SkyWest Airlines – an affiliate of SkyWest Inc. (SKYW - Snapshot Report). Per the deal, SkyWest will run the 40 E175 aircraft under the United Express brand.

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