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ON Semiconductor (ONNN - Analyst Report) has launched two new energy efficient Metal-Oxide-Semiconductor Field-Effect Transistors (MOSFETs), EFC6601R and EFC6602R, for use in smartphone and tablet PC applications.

The new device will help designers maintain safety and efficiency, while reducing the form factor. The devices will also increase battery life, thereby expanding usage time for mobile devices. The devices help in efficient Lithium ion (Li-ion) battery charging without power loss.

The new devices feature a small, low-profile design that makes them ideal for use in smartphone and tablet PC applications.EFC6601R and EFC6602R have a specified maximum voltage of 24V and 12V, respectively and can be operated from 2.5V to support the lithium battery technologies.

The demand for better handsets is posing challenges for engineers as longer battery life and sleek designs rule the sales of these handsets. The devices are used for purposes other than calling (listening to music, using maps to move around, using social networking sites like Facebook [(FB - Analyst Report)], Twitter and others) and therefore require extended battery life.

Thus, On Semi’s new MOSFET device may plug the hole by increasing battery life and reduce switching losses while charging without affecting the performance of the smart device.

As per a report by IDC, 216.2 million smartphones were shipped in the first quarter of 2013, an increase of 42% from the year-ago quarter. Samsung topped the list with 70.7 million units, followed by Apple Inc. (AAPL - Analyst Report), which shipped 37.4 million units and others.

For 2013, IDC projects 32.7% growth in smartphone shipments to 958.8 million units. Also, a new survey on tablets released by IDC this week shows that the tablets market continues to expand at a healthy rate. Easily exceeding numbers for the entire first half of 2012, tablet shipments for the first quarter of 2013 came in at 49.2 million units for the first quarter of 2013.

Therefore, it is apparent that smartphones will see strong growth, which will boost ON Semi’s power management business going forward.

ON Semi has a well-diversified business and an end-market focus that would typically generate relatively steady revenues throughout the year. The company reported revenues of $661.0 million in the first quarter, down 2.8% sequentially and 11.2% year over year but within management’s guidance range of $645.0–$685.0 million.

On Semi has a Zacks Rank #2 (Buy). Another stock that has been performing well and is worth considering includes Magnachip Semiconductor (MX - Snapshot Report), which carries a Zacks Rank #2 (Buy).

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