Back to top

Analyst Blog

This page is temporarily not available.  Please check later as it should be available shortly. If you have any questions, please email customer support at support@zacks.com or call 800-767-3771 ext.  9339.

Equifax Inc. (EFX - Analyst Report), in an attempt to tighten its grip on the fast growing identity protection market, has recently acquired TrustedID. It is going to be part of Equifax’s Personal Solution group, post acquisition.

Although financial terms of the agreement were not disclosed, industry sources close to the company confirm that the deal is worth approximately $30.0 million to be paid in cash.

TrustedID was initially built with $20 million secured as funding from investors, since the time it was first founded in 2004. The initial investors of the company included Draper Fisher Jurvetson and Opus Capital, along with an angel investor, Brad Garlinghouse. Oflate, the company has been making losses as a result of its efforts to expand its offerings.

TrustedID deals with identity protection solutions andprotects privacy and reputation on social media services. Therefore, there is potential in the market.

Strategic acquisitions andproduct innovation are helping Equifax broaden its dataand identity protectionassets. This in turn is resulting inshare gains in North America, as well as other internationalmarkets.

Given the company’s strong correlation with the consumer and financial markets, as well as its U.S. and European exposure, we see a gradual improvement in results. Competition from Fiserv Inc. (FISV - Analyst Report) and Green Dot CP - A (GDOT - Snapshot Report) is also a concern.

Currently, Equifax has a Zacks Rank #3 (Hold). Moreover, investors can consinsider investing in stocks Official Payment Holdings Inc. having a Zacks Rank#1 (Strong Buy).

Please login to Zacks.com or register to post a comment.

New to Zacks?

Start Here

Zacks Investment Research

Close

Are you a new Zacks Member or a visitor to Zacks.com?

Top Zacks Features

Learn more

Start for as little as $4.50 per trade.

My Portfolio Tracker

Is it Time to Sell?

One of the most important steps you can take today is to set up your portfolio tracker on Zacks.com. Once you do, you'll be notified of major events affecting your stocks and/or funds with daily email alerts.

More Zacks Resources

Zacks Rank Home - Evaluate your stocks and use the Zacks Rank to eliminate the losers and keep the winners.

Mutual Fund Rank Home - Evaluate your funds with the Mutual Fund Rank for both your personal and retirement funds.

Stock/Mutual Fund Screening - Find better stocks and mutual funds. The ones most likely to beat the market and provide a positive return.

My Portfolio - Track your Portfolio and find out where your stocks/mutual funds stack up with the Zacks Rank.

Zacks #1 Rank Top Movers for Zacks #1 Rank Top Movers

Company Symbol Price %Chg
DIXIE GRP IN DXYN 15.84 +7.90%
BOFI HLDG IN BOFI 85.30 +4.97%
RAMBUS INC RMBS 12.31 +4.41%
VIPSHOP HOLD VIPS 148.73 +4.35%
NETFLIX INC NFLX 345.74 +4.32%