S&W Seed Company. Stevia harvested, Coke and Pepsi on board

S&W Seed Company. Stevia harvested, Coke and Pepsi on board.

Ian Gilson, CFA

The company has announced that the first crop of stevia leaf has been harvested and is drying prior to shipment to PureCircle. In that report S&W Seed (SANW - Analyst Report) quoted industry sources as projecting a stevia penetration of the sweetener market at 20 to 25% and that stevia has exceeded $500 million in annual revenue and could exceed billions of dollars a year.

A report on the internet (http://health.yahoo.net/rodale/RH/the-4-best-and-3-worstsweeteners-to-have-in-your-kitchen) stated that Coke (COKE - Snapshot Report) and Pepsi (PEP - Analyst Report) got the green light to use Pure Circle's Truvia (the leading stevia sweetener).      

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