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Analyst Blog

Video game developer and publisher, Electronic Arts Inc. (EA - Analyst Report) recently announced its new golf games Tiger Woods PGA TOUR 14 and Tiger Woods PGA TOUR 14: The Masters Historic Edition. However, EA did not specify any launch date for the upcoming games.

Developed by EA Tiburon, both the games will be available on Microsoft Corp.’s (MSFT - Analyst Report) Xbox 360 and Sony Corp.’s (SNE - Snapshot Report) PlayStation 3. Tiger Woods PGA TOUR 14 is priced at $59.99 while Tiger Woods PGA TOUR 14: The Masters Historic Edition will be available for $69.99.

For the first time in the franchise’s history Tiger Woods PGA TOUR 14: The Masters Historic Edition will take back gamers to the 1930s Augusta National Golf Club. Gamers will be able to play the inaugural edition of the iconic tournament. To make the game more realistic, players will use clothes and equipment of that era.

In addition to 20 courses available in the standard edition, the upcoming game will include four new championship courses namely Royal County Down, Royal Melbourne, Sheshan and TPC Blue Monster at Doral.

EA has earned a name for developing and publishing quality games over the last few years. The Tiger Woods PGA TOUR franchise is of the same genre and the addition of these new features will help it to build significant customer base going forward. We note that this is the 23rd season of the franchise and its popularity reflects significant fan following, which will drive growth going forward.

We believe that EA’s high-quality titles and a robust product pipeline along with the increasing online exposure and traction in the social and mobile gaming market will boost its top-line growth over the long term.

However, we remain cautious on EA due to sluggish consumer spending on packaged video games, dismal video game sales and increasing competition from Activision (ATVI - Snapshot Report).

Currently, EA has a Zacks Rank #4 (Sell).

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