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Bell Canada – a wholly owned subsidiary of BCE Inc. (BCE - Analyst Report) – unveiled its latest Internet security offering – McAfee Security. This security software is compatible with both Windows and Mac and enables Internet users to stay protected from virus, spyware and malware.

With social networking sites, Internet businesses, online entertainment and shopping gaining popularity, the risk of falling prey to cyber thefts and frauds have increased. This newest offering from Bell is a protective belt against online crime while customers remain connected.

Subscribers, currently, using Bell Internet will be automatically reassigned to 1 of 3 McAfee Security from Bell tiers: Good, Better or Best. The Good package will be supplemented with McAfee Security for no extra cost, while the other customers under enhanced security services will be transferred to their respective Better and Best security packs.

Apart from high-value Internet security, each package tenders additional features like SiteAdvisor, smartphone and tablet protection (BlackBerry and Android) along with encrypted storage. Novel facets such as parental monitoring over social networks, program blocking and site content filtering are also included.

Canada’s leading communications service provider BCE Inc. operates through four segments: Bell Wireline, Bell Wireless, Bell Media and Bell Aliant. We believe that the company is well positioned owing to its robust wireless business model, improving wireline operations and expanding activities in the media sector. The company’s focus on investing in broadband networks and rendering better services, supported by a competitive cost structure, is expected to deliver positive results in the coming quarters.

Despite these positives, we remain on the sidelines as failure on the company’s part to achieve its set goals will affect its revenues and earnings. Moreover, stiff competition from other national carriers and continued decline in network access services keep us cautious on the stock.

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