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Tip #3: In-depth Analysis Explains the "why" Behind the Ratings in Zacks Equity Research Reports

I hope you're enjoying your free 30-day trial to Zacks Premium and taking full advantage of the exclusive benefits such as the Zacks #1 Rank List, Style Scores and Zacks Industry Rank.

Today, I'm excited to build on those topics and tell you about our Equity Research Reports which feature in-depth analysis on more than 1,000 of the most widely followed stocks.

Zacks Equity Research Reports »

Each one provides the Zacks Rank, Style Scores, Industry Rank and other key metrics for the stock in question. More importantly, it supplies you with clear and complete reasons why a stock should be bought, held or sold.

Here is a great way to think about it. Our ratings like the Zacks Rank and Style Scores tell you which stocks to buy, sell or hold. The Equity Research Reports tell you WHY.

You will find a link to the equity research reports on all quote pages. However, we have tools that help you dig into the entire treasure trove of reports. Just save this link for the future: https://www.zacks.com/stock/research/equity-research.php.

Once you've identified and researched top stocks, you can add them to your portfolio tracker on Zacks.com. If you haven't set it up yet, it can be done in just a few minutes.

Setup Your Portfolio Tracker »