The Interpublic Group of Companies, Inc. (IPG - Analyst Report) has been in the limelight for quite some time winning prestigious awards over the past few months. The company has delivered stellar returns of around 45% so far this year and is currently trading at $16.86. Recently, Interpublic’s subsidiary, McCann Worldgroup received the “Agency Network of the Year” award for Eastern Europe region at Golden Drum's 20th Annual Awards.
The advertising arm of McCann Worldgroup – McCann Erickson – received two Grand Prix (McCann Bucharest for Rom and McCann Estonia for KredEx.), five Golds and 11 Silvers.
The Golden Drum Awards is Central and Eastern Europe's most prominent advertising awards festival. It gives recognition to the year’s best work worldwide in print and broadcast advertising, digital, public relations as well as mobile and integrated work.
Apart from the latest award, McCann Worldgroup has other accolades to its credit. The company was the recipient of the "Network of the Year" award for the Asia-Pacific region at the 2013 Spikes Asia Festival of Creativity in Singapore. Moreover, McCann Melbourne won the "Agency Of The Year" award at the same event.
Overall, McCann Worldgroup stole the show at the Spikes festival by winning 8 Grand Prix awards, 14 Gold Spikes, 11 Silver Spikes and 11 Bronze Spikes for its agencies’ operations in Shanghai, Mumbai, Malaysia, Singapore, Bangkok, the Philippines and Melbourne.
Additionally, McCann Worldgroup received five Grand Prix at the Cannes Lions International Festival for McCann Melbourne's "Dumb Ways to Die" – a campaign for Metro Trains in Australia.
McCann Worldgroup is a leading global marketing company that caters to advertising, digital marketing/relationship management, event marketing/promotion, consulting/design and public relations, among others.
McCann Worldgroup’s parent company, Interpublic, offers a wide variety of advertising and marketing communication services. Moreover, it offers public relations, meeting and event production, sports and entertainment marketing, corporate and brand identity as well as strategic marketing consulting services to customers in more than 100 countries.
Interpublic currently carries a Zacks Rank #3 (Hold). Some better-placed stocks in the same industry worth considering include Clear Channel Outdoor Holdings Inc. (CCO - Snapshot Report) , WPP plc (WPPGY - Analyst Report) and Huron Consulting Group Inc. (HURN - Snapshot Report) . While Clear Channel and WPP plc each carry a Zacks Rank #2 (Buy), Huron carries a Zacks Rank #1 (Strong Buy).