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Wayfair Inc.

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Wayfair continues to benefit from improving direct retail business across all the regions. Moreover, the company’s robust sites continue to drive its sales. Further growing numbers of orders from new as well as repeated customers indicates the strong performance of the company. The company stays confident about growth in markets, namely, Canada, U.K. and Germany as the company has made efforts to expand its house-brand offerings in these countries. Additionally, the launch of French language site and CastleGate facility in Canada remains positive. However, increasing advertising expenditures and mounting investment expenses pose a risk to margin expansion. Notably, the stock has slightly underperformed the industry it belongs to in the past 12 months.


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