Dunkin' Brands Group, Inc. (DNKN - Free Report) recently announced an addition to its espresso beverage menu — the Pumpkin Macchiato — which will be available at most Dunkin' Donuts restaurants in the U.S. by Sep 28.
The seasonal beverage, available in both hot and iced versions, will contain pumpkin flavored swirl and Dunkin' Donuts' freshly brewed espresso. Guests can also personalize the macchiato with any of Dunkin' Donuts sweetened coffee flavor swirls.
The macchiato will be included in Dunkin' Donuts' menu of classic espresso selections that currently includes cappuccino, espresso and hot and iced lattes, available in different flavors such as Caramel and Mocha. This will offer guests with more choices and would help the company to tap the demand for pumpkin-flavored coffees in the fall season.
Despite being seasonal, pumpkin-flavored beverages have turned out to be solid growth drivers. Therefore, the coffee chains and casual dining operators are striving to tap in on the demand for this seasonal favorite.
In fact, last month, Starbucks Corporation (SBUX - Free Report) announced that its decade-old favorite Pumpkin Spice Latte will contain real pumpkin instead of artificial caramel coloring in response to consumer demand for natural ingredients. The seasonal drink reappeared on the menu in September, just in time for autumn. (Read: Starbucks Pumpkin Spice Latte to Get Real Pumpkin)
Red Robin Gourmet Burgers Inc. (RRGB - Free Report) also declared in August that it plans to continue to use real pumpkin in its hugely popular Spiced Pumpkin Pie Shake. The seasonal drink was made available at all its restaurants toward the end of last month. (Read: Red Robin to Keep Original Ingredients in Pumpkin Shake)
Fast casual restaurant operator, Panera Bread Company has also joined the pumpkin beverage bandwagon. The company plans to go a step further to make its Pumpkin Spice Lattes healthier, as part of the Food Policy, by replacing all artificial preservatives, colors, flavors and sweeteners with natural ones. The beverage is currently available at all its outlets. (Read: Panera to Free Pumpkin Spice Latte of Artificial Preservatives)
Dunkin' Brands has a Zacks Rank #2 (Buy).
Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report >>