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Pitney Bowes' New Solutions to Drive Digital Transformation
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Pitney Bowes Inc. (PBI - Free Report) launched a new family of “Communicate” solutions, which will enable organizations to transform their digital capabilities. The new products complete the company’s recent string of launches of end-to-end software solutions that allow organizations to Identify, Locate and Communicate with clients.
The Communicate Solutions
The Communicate solutions have been built around the EngageOne family of customer engagement solutions and are capable of accelerating digital transformation in the physical as well as digital business realm.
The offering is equipped with digital self-service capabilities which will help businesses enhance their communication with customers, making interactions more engaging and relevant to users.
Pitney Bowes now offers EngageOne Digital Self-Service, which helps in converting existing portals saddled with information overload or disconnected, unusable experiences to engaging, personalized experiences. Its upgraded EngageOne Video 2.0 promotes digital self-service with two new products — EngageOne Video Director and EngageOne Video Cloud. These solutions allow businesses to effortlessly and cost-effectively build their own EngageOne Videos with automatic video deployment in cloud environments.
The solution also offers EngageOne Communication Suite 4.3, which helps users to create real-time personalized correspondence, and EngageOne Digital Designer which radically decreases the time to creation and delivery of customer-facing digital communications.
Furthermore, the company is making its solutions available through the Pitney Bowes Commerce Cloud, which will significantly shrink the cost of entry and increase accessibility of the offerings.
Need for Digital Transformation
According to research by Altimeter Group, businesses that are implementing active digital transformation strategy are unlocking significant improvements in customer engagement (75%) and customer satisfaction (63%).
However, though today most firms recognize the importance of using technologies to simplify their operations, only a handful have achieved digital transformation and are actively improving user engagement across the customer experience lifecycle. Also, with digital transformation gradually gaining increasing significance, firms are taking interest in technologies that endorse customer self-service, which offer operational and financial advantages relative to conventional engagement practices.
In fact, 88% of businesses are undertaking digital transformation activities, but are restricted by internal challenges relating to culture, resources and data, which slow down the process considerably.
Pitney Bowes offers an answer to these problems with its Communicate solutions, which are geared toward accelerating digital transformation in commerce.
The new Communicate offerings will actually enable EngageOne Video users and end-users to leverage interactive and personalized video offerings in real time.
To Conclude
Pitney Bowes’ EngageOne Video has achieved a strong client base across a range of industries including Financial Services, Insurance and Telecommunications. We believe that Pitney Bowes is well positioned to capitalize on the growing Digital Commerce Solutions space in 2016.
Despite such significant product launches, incremental marketing expenses related to new advertising campaign is posing a major challenge for the company. Also, deteriorating market conditions in the technology industry is impacting its software business materially. Currency headwinds also remain a major threat for the Zacks Rank #4 (Sell) company’s financial performance in the coming quarters.
Some better-ranked stocks in the broader computer & technology sector include Key Tronic Corp. (KTCC - Free Report) , Internap Corporation and Zix Corporation , each carrying a Zacks Rank #2 (Buy).
Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report >>
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Pitney Bowes' New Solutions to Drive Digital Transformation
Pitney Bowes Inc. (PBI - Free Report) launched a new family of “Communicate” solutions, which will enable organizations to transform their digital capabilities. The new products complete the company’s recent string of launches of end-to-end software solutions that allow organizations to Identify, Locate and Communicate with clients.
The Communicate Solutions
The Communicate solutions have been built around the EngageOne family of customer engagement solutions and are capable of accelerating digital transformation in the physical as well as digital business realm.
The offering is equipped with digital self-service capabilities which will help businesses enhance their communication with customers, making interactions more engaging and relevant to users.
Pitney Bowes now offers EngageOne Digital Self-Service, which helps in converting existing portals saddled with information overload or disconnected, unusable experiences to engaging, personalized experiences. Its upgraded EngageOne Video 2.0 promotes digital self-service with two new products — EngageOne Video Director and EngageOne Video Cloud. These solutions allow businesses to effortlessly and cost-effectively build their own EngageOne Videos with automatic video deployment in cloud environments.
The solution also offers EngageOne Communication Suite 4.3, which helps users to create real-time personalized correspondence, and EngageOne Digital Designer which radically decreases the time to creation and delivery of customer-facing digital communications.
Furthermore, the company is making its solutions available through the Pitney Bowes Commerce Cloud, which will significantly shrink the cost of entry and increase accessibility of the offerings.
Need for Digital Transformation
According to research by Altimeter Group, businesses that are implementing active digital transformation strategy are unlocking significant improvements in customer engagement (75%) and customer satisfaction (63%).
However, though today most firms recognize the importance of using technologies to simplify their operations, only a handful have achieved digital transformation and are actively improving user engagement across the customer experience lifecycle. Also, with digital transformation gradually gaining increasing significance, firms are taking interest in technologies that endorse customer self-service, which offer operational and financial advantages relative to conventional engagement practices.
In fact, 88% of businesses are undertaking digital transformation activities, but are restricted by internal challenges relating to culture, resources and data, which slow down the process considerably.
Pitney Bowes offers an answer to these problems with its Communicate solutions, which are geared toward accelerating digital transformation in commerce.
The new Communicate offerings will actually enable EngageOne Video users and end-users to leverage interactive and personalized video offerings in real time.
To Conclude
Pitney Bowes’ EngageOne Video has achieved a strong client base across a range of industries including Financial Services, Insurance and Telecommunications. We believe that Pitney Bowes is well positioned to capitalize on the growing Digital Commerce Solutions space in 2016.
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Despite such significant product launches, incremental marketing expenses related to new advertising campaign is posing a major challenge for the company. Also, deteriorating market conditions in the technology industry is impacting its software business materially. Currency headwinds also remain a major threat for the Zacks Rank #4 (Sell) company’s financial performance in the coming quarters.
Some better-ranked stocks in the broader computer & technology sector include Key Tronic Corp. (KTCC - Free Report) , Internap Corporation and Zix Corporation , each carrying a Zacks Rank #2 (Buy).
Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report >>