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Cisco-Evergent Collaboration Set to Launch OTT Solution
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Networking giant Cisco Systems Inc. (CSCO - Free Report) and cloud-based service provider Evergent Technologies are collaborating to introduce an end-to-end solution for over-the-top (OTT) video service operators and broadcasters. The solution will be unveiled at the upcoming IBC 2016.
The end-to-end solution is based on Cisco’s Infinite Video solution and Evergent’s cloud-based subscriber management platform. The solution is expected to help companies quickly launch and expand OTT services on a global scale.
OTT Video Market Growth Prospects
The demand for OTT services is growing fast, as more and more people select to stream video content via the Internet. Per PwC, currently almost 78% of the U.S. consumers subscribe to at least one OTT service.
Per Research and Markets, global OTT TV and video revenues will reach $64.78 billion in 2021, a massive increase from $29.41 billion in 2015. Revenues in the U.S. will rise by $8.24 billion to $22.82 billion between 2015 and 2021.
According to Cisco Visual Networking Index revenues from subscription video services will more than double from $25 billion in 2015 to $51 billion by 2020. Video will also dominate mobile platforms, comprising 75% of global mobile traffic within the next four years.
Cisco Well-Placed to Grab the Opportunity
We believe that Cisco is well poised to seize this tremendous growth opportunity based on the latest collaboration with Evergent and its Infinite Video solution platform.
Cisco Infinite Video for OTT supports all major OTT platforms including Apple (AAPL - Free Report) TV, Roku, Smart TV, Amazon (AMZN - Free Report) Fire TV, Google Nexus, Web, PlayStation and X-Box, as well as iOS and Android devices.
In this regard, we note that the acquisition of 1Mainstream in Oct, 2015 has enhanced Cisco’s abilities to address the growing needs of OTT service providers, particularly in terms of monetization, search, recommendations and data analytics.
Interested in IPOs? Check out the special edition of Zacks Friday Finish Line below, where Editor Maddy Johnson and Content Writer Ryan McQueeney interview Kathleen Smith of Renaissance Capital about the IPO market in 2016 (see part two here).
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Cisco-Evergent Collaboration Set to Launch OTT Solution
Networking giant Cisco Systems Inc. (CSCO - Free Report) and cloud-based service provider Evergent Technologies are collaborating to introduce an end-to-end solution for over-the-top (OTT) video service operators and broadcasters. The solution will be unveiled at the upcoming IBC 2016.
The end-to-end solution is based on Cisco’s Infinite Video solution and Evergent’s cloud-based subscriber management platform. The solution is expected to help companies quickly launch and expand OTT services on a global scale.
OTT Video Market Growth Prospects
The demand for OTT services is growing fast, as more and more people select to stream video content via the Internet. Per PwC, currently almost 78% of the U.S. consumers subscribe to at least one OTT service.
Per Research and Markets, global OTT TV and video revenues will reach $64.78 billion in 2021, a massive increase from $29.41 billion in 2015. Revenues in the U.S. will rise by $8.24 billion to $22.82 billion between 2015 and 2021.
According to Cisco Visual Networking Index revenues from subscription video services will more than double from $25 billion in 2015 to $51 billion by 2020. Video will also dominate mobile platforms, comprising 75% of global mobile traffic within the next four years.
Cisco Well-Placed to Grab the Opportunity
We believe that Cisco is well poised to seize this tremendous growth opportunity based on the latest collaboration with Evergent and its Infinite Video solution platform.
Price and Consensus
Price and Consensus | Quote
Cisco Infinite Video for OTT supports all major OTT platforms including Apple (AAPL - Free Report) TV, Roku, Smart TV, Amazon (AMZN - Free Report) Fire TV, Google Nexus, Web, PlayStation and X-Box, as well as iOS and Android devices.
In this regard, we note that the acquisition of 1Mainstream in Oct, 2015 has enhanced Cisco’s abilities to address the growing needs of OTT service providers, particularly in terms of monetization, search, recommendations and data analytics.
Zacks Rank & Key Picks
Currently, Cisco has a Zacks Rank #3 (Hold). Netgear (NTGR - Free Report) is a better-ranked stock in the sector, with a Zacks Rank #1 (Strong Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.
Interested in IPOs? Check out the special edition of Zacks Friday Finish Line below, where Editor Maddy Johnson and Content Writer Ryan McQueeney interview Kathleen Smith of Renaissance Capital about the IPO market in 2016 (see part two here).
Confidential from Zacks
Beyond this Analyst Blog, would you like to see Zacks' best recommendations that are not available to the public? Our Executive VP, Steve Reitmeister, knows when key trades are about to be triggered and which of our experts has the hottest hand. Click to see them now>>