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Visa (V) Teams with Deskera on Software as a Service

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Visa Inc. (V - Free Report) entered into a partnership deal with Singapore-based Deskera Holdings Ltd., a cloud-based integrated business management software provider. The collaboration is aimed at providing Software as a Service ('Saas') to small and medium businesses (SMBs), through the Visa Business Hub (VHB) in Singapore.

Recognizing the trend of innovative SMBs in Asia increasingly deploying SaaS applications to deliver improved customer service, reduce costs and increase productivity, Visa launched VHB earlier this year. VHB is a platform that helps SMBs save up to 25% on their IT expenses. The VHB portal also has a Business Academy that will help SMBs to stay competitive through expert advice.

As a result of this partnership with Deskera, around 12–15 million SMBs commercial Visa cardholders in Asia will access the SaaS platform, with European cardholders following suit.  

Founded in 2008, Deskera’s enterprise software has more than 80,000 users, supports 3,000 SMEs and businesses worldwide. The company runs offices in Malaysia, Indonesia, India, USA and Australia. Notably, it witnessed a whopping growth in revenues, with more than 100%, on a year-over-year basis since 2013. The company intends to maintain this growth space in the upcoming years as well.

Vikram Kshettry – Head of Small Business Products – Asia Pacific, Visa stated, “We are happy to have Deskera on board. Modern businesses face increased demands from their stakeholders to be digitally enabled and this is often daunting. We look forward to serving the SMB sector with the Deskera business suite.”

Shashank Dixit, Founder and Chief Executive Officer of Deskera, added, “I am encouraged that international brands like Visa are providing a platform to serve SMBs better and we look forward to working with them in Singapore and other countries in the region.”

Visa’s shares have gained just 0.7% year to date, significantly underperforming the 5.2% growth for the Zacks categorized Financial Transaction Services industry. Though the company remains well poised for growth on the back of its solid market position and significant opportunities from the secular shift toward electronic payments, some of the key near-term concerns include high client incentives and weakness in the European economy.




Currently, Visa carries a Zacks Rank #3 (Hold).

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