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GoDaddy Expands in Europe with Host Europe Group Buyout

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Domain registration and web hosting leader, GoDaddy Inc. (GDDY - Free Report) announced yesterday that it has completed the acquisition of Host Europe Group (HEG). The company claimed that the acquisition has made it a market leader for small business cloud services in Europe.

The deal is valued at €1.69 billion (US$1.79 billion), out of which €605 million will be paid to selling shareholders and €1.08 billion in assumed net debt.

Host Europe Group is one of the largest independent web hosting firms in the continent. It operates brands such as 123Reg, Domain Factory, Heart Internet and Host Europe. Host Europe Group was purchased by private equity owner Cinven in 2013 for £438 million and since then has done well to evolve as a leader in its field.

We note that shares of GoDaddy outperformed the Zacks Internet Services Delivery industry over the past one year. While the industry gained 15.7%, the stock returned 23.1%. Going forward, investments in products, its technology platform and customer care as well as delivery of innovative and increasingly personalized products and services globally are expected to back the momentum.

Strengthening Foothold in Europe

The acquisition makes sense as HEG will strengthen GoDaddy’s foothold in the European market.

In Europe, HEG has more than 1.7 million customers, primarily in Germany and the U.K. The deal will accelerate GoDaddy’s expansion throughout the region, in sync with the company’s strategy to expand internationally.

Boosting Web Hosting

GoDaddy has been targeting a shift toward creating dynamic online presence for small businesses. The company has branched into the more profitable business of hosting websites for small businesses and consumers. The buyout of HEG should expedite this shift.

GoDaddy Inc. Revenue (TTM)

The acquisition will significantly boost GoDaddy’s Hosting and Presence revenues. In the last reported quarter, this business generated $176.7 million and accounted for 36.4% of total revenue. It grew 8.6% sequentially and 28.8% year over year.

Zacks Rank and Better Picks

Currently, GoDaddy has a Zacks Rank #3 (Hold).

Better-ranked stocks in the broader technology space include TDK Corp (TTDKY - Free Report) , Micron Technology, Inc. (MU - Free Report) and Square, Inc. (SQ - Free Report) , each sporting a Zacks Rank #1 (Strong Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.

Notably, the projected long-term growth rates for TDK, Micron and Square are 10.75%, 10% and 22.5%, respectively.

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