We use cookies to understand how you use our site and to improve your experience. This includes personalizing content and advertising. To learn more, click here. By continuing to use our site, you accept our use of cookies, revised Privacy Policy and Terms of Service.
You are being directed to ZacksTrade, a division of LBMZ Securities and licensed broker-dealer. ZacksTrade and Zacks.com are separate companies. The web link between the two companies is not a solicitation or offer to invest in a particular security or type of security. ZacksTrade does not endorse or adopt any particular investment strategy, any analyst opinion/rating/report or any approach to evaluating individual securities.
If you wish to go to ZacksTrade, click OK. If you do not, click Cancel.
EBay, Shopify Strike Partnership for New Sales Channel
Read MoreHide Full Article
eBay Inc. (EBAY - Free Report) and Shopify (SHOP - Free Report) yesterday announced a new sales channel, an integrated platform that offers Shopify merchants a host of new facilities.
The new channel will have a wider roll-out this fall and is available primarily to U.S. merchants selling within the nation.
Investors will surely keep an eye on moves like this to see whether they can boost eBay’s stock that has underperformed the Zacks Internet - Commerce industry over the last one year. It gained 40.7% compared with the industry’s gain of 51.5%.
Getting Access to More Buyers and Sellers
The integration will allow Shopify sellers to synchronize inventory information, sell products ordered on eBay and view eBay buyer messages directly from Shopify accounts. Shopify will now get access to eBay’s more than 169 million active buyers.
eBay, on the other hand, is poised to benefit from added add selection from a huge Shopify seller base. Besides eBay, Shopify’s growing list of sales channels includes companies like Amazon (AMZN - Free Report) , Facebook Pinterest and BuzzFeed.
eBay is currently re-platforming itself by building product catalogs on structured data, enhancing mobile platform, rolling out new browse inspired shopping journeys, rejuvenating customer-to-customer (C2C) business and strengthening its brand.
With the new move, eBay is offering some of its platform features to Shopify and getting access to the latter’s sellers in return. We believe that eBay is trying to boost its Marketplace platform through this move.
Opportunity to Increase Focus on Small Businesses
Recently companies like Amazon and Alibaba have ramped up their focus on small businesses and entrepreneurs. eBay has been revamping seller policies to help small- and medium-sized sellers and better reward those who provide great service to buyers.
Since Shopify targets small businesses with its customizable store templates, sales analytics, marketing tools and inventory management, collaborating with it could open similar opportunities for eBay, going forward.
To Conclude
With the new move, eBay is looking to boost its marketplace platform and tap more small and medium sized business while Shopify continues with its unique strategy of converting competitors into partners while.
These strategies make sense as more and more companies are jumping into the e-commerce space, thus intensifying competition.
It could become the mother of all technological revolutions. Apple sold a mere 1 billion iPhones in 10 years but a new breakthrough is expected to generate more than 27 billion devices in just 3 years, creating a $1.7 trillion market.
Zacks has just released a Special Report that spotlights this fast-emerging phenomenon and 6 tickers for taking advantage of it. If you don't buy now, you may kick yourself in 2020. Click here for the 6 trades >>
Unique Zacks Analysis of Your Chosen Ticker
Pick one free report - opportunity may be withdrawn at any time
Image: Bigstock
EBay, Shopify Strike Partnership for New Sales Channel
eBay Inc. (EBAY - Free Report) and Shopify (SHOP - Free Report) yesterday announced a new sales channel, an integrated platform that offers Shopify merchants a host of new facilities.
The new channel will have a wider roll-out this fall and is available primarily to U.S. merchants selling within the nation.
Investors will surely keep an eye on moves like this to see whether they can boost eBay’s stock that has underperformed the Zacks Internet - Commerce industry over the last one year. It gained 40.7% compared with the industry’s gain of 51.5%.
Getting Access to More Buyers and Sellers
The integration will allow Shopify sellers to synchronize inventory information, sell products ordered on eBay and view eBay buyer messages directly from Shopify accounts. Shopify will now get access to eBay’s more than 169 million active buyers.
eBay, on the other hand, is poised to benefit from added add selection from a huge Shopify seller base. Besides eBay, Shopify’s growing list of sales channels includes companies like Amazon (AMZN - Free Report) , Facebook Pinterest and BuzzFeed.
eBay Inc. Revenue (TTM)
eBay Inc. Revenue (TTM) | eBay Inc. Quote
eBay Poised to Boost Marketplace
eBay is currently re-platforming itself by building product catalogs on structured data, enhancing mobile platform, rolling out new browse inspired shopping journeys, rejuvenating customer-to-customer (C2C) business and strengthening its brand.
With the new move, eBay is offering some of its platform features to Shopify and getting access to the latter’s sellers in return. We believe that eBay is trying to boost its Marketplace platform through this move.
Opportunity to Increase Focus on Small Businesses
Recently companies like Amazon and Alibaba have ramped up their focus on small businesses and entrepreneurs. eBay has been revamping seller policies to help small- and medium-sized sellers and better reward those who provide great service to buyers.
Since Shopify targets small businesses with its customizable store templates, sales analytics, marketing tools and inventory management, collaborating with it could open similar opportunities for eBay, going forward.
To Conclude
With the new move, eBay is looking to boost its marketplace platform and tap more small and medium sized business while Shopify continues with its unique strategy of converting competitors into partners while.
These strategies make sense as more and more companies are jumping into the e-commerce space, thus intensifying competition.
eBay currently carries a Zacks Rank #3 (Hold). You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.
More Stock News: This Is Bigger than the iPhone!
It could become the mother of all technological revolutions. Apple sold a mere 1 billion iPhones in 10 years but a new breakthrough is expected to generate more than 27 billion devices in just 3 years, creating a $1.7 trillion market.
Zacks has just released a Special Report that spotlights this fast-emerging phenomenon and 6 tickers for taking advantage of it. If you don't buy now, you may kick yourself in 2020. Click here for the 6 trades >>