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Alliance Data to Provide Credit Card Services to Viking Cruises
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Alliance Data Systems Corporation’s Ohio-based card services business, Columbus, recently announced that it has entered into a long-term agreement with Viking Cruises. Per the agreement, Columbus will provide co-branded credit card services to Viking Cruises.
This co-branded credit card will enable the customers of Viking Cruises to make everyday purchases, pursue various cultural and culinary affairs as well as travel. This loyalty-driven program aims to encourage customer involvement with Viking Cruises both before and after, thereby giving a boost to the number of bookings. Further, card members will be rewarded for making purchases with Viking Cruise.
This agreement will enable Viking Cruises to leverage Alliance Data’s proprietary data driven services, thereby delivering powerful customs and analytics which would increase the number of bookings, thus giving a boost to its top-line growth. This credit card would not only appeal to opulent travelers but also support Viking Cruises’ double-digit growth.
Alliance Data’s commendable Analytics and Insights Institute will implement its powerful marketing and data toolset to provide data-driven insights of prospective customers. These accurate and deep understandings will influence targeted marketing, communications and campaigns besides promoting brand loyalty. Viking Cruises will also have access to Alliance Data’s innovative mobile marketing solutions, including mobile card acquisition via phone and tablet and its well-made SMS (Short Message Service) marketing platforms.
Alliance Data’s credit marketing expertise, robust insights and analytics will enable Viking Cruises to build a strong base of loyal guests. Further, this will boost revenues for Viking Cruises by offering a high level of customer service and flexible credit options to its cruisers.
Alliance Data has always been proactive in designing and innovating new private level, co-branded business cards for some of the world’s most renowned brands. The company is one of the largest third-party payment processors in the United States. The company has witnessed significant growth in its private level card portfolio with wins from both new and existing clients. This loyalty-driven program will enable Alliance Data to expand its loyalty and credit marketing expertise to the cruise line market.
Stocks That Warrant a Look
Financial transaction service providers that deserve a glance are Visa, Inc. (V - Free Report) , Total System Services, Inc. and Green Dot Corporation (GDOT - Free Report) .
Visa offers a range of branded card payment product platforms, used by customers to develop and offer credit, charge, deferred debit, debit and prepaid payments as well as access cash. The company witnessed positive estimate revisions over the last few weeks.
Total System Services provides electronic payment processing, merchant services and related services to financial and non-financial institutions in the United States and internationally. The company witnessed positive estimate revisions over the last few weeks.
Green Dot Corporation operates as a pro-consumer technology bank holding company, providing personal banking for the masses. The company witnessed positive estimate revisions over the last few weeks.
4 Stocks to Watch after the Massive Equifax Hack
Cybersecurity stocks spiked on recent news of a data breach affecting 143 million Americans. But which stocks are the best buy candidates right now? And what does the future hold for the cybersecurity industry?
Equifax is just the most recent victim. Computer hacking and identity theft are more common than ever. Zacks has just released Cybersecurity! An Investor’s Guide to inform Zacks.com readers about this $170 billion/year space. More importantly, it highlights 4 cybersecurity picks with strong profit potential.
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Alliance Data to Provide Credit Card Services to Viking Cruises
Alliance Data Systems Corporation’s Ohio-based card services business, Columbus, recently announced that it has entered into a long-term agreement with Viking Cruises. Per the agreement, Columbus will provide co-branded credit card services to Viking Cruises.
This co-branded credit card will enable the customers of Viking Cruises to make everyday purchases, pursue various cultural and culinary affairs as well as travel. This loyalty-driven program aims to encourage customer involvement with Viking Cruises both before and after, thereby giving a boost to the number of bookings. Further, card members will be rewarded for making purchases with Viking Cruise.
This agreement will enable Viking Cruises to leverage Alliance Data’s proprietary data driven services, thereby delivering powerful customs and analytics which would increase the number of bookings, thus giving a boost to its top-line growth. This credit card would not only appeal to opulent travelers but also support Viking Cruises’ double-digit growth.
Alliance Data’s commendable Analytics and Insights Institute will implement its powerful marketing and data toolset to provide data-driven insights of prospective customers. These accurate and deep understandings will influence targeted marketing, communications and campaigns besides promoting brand loyalty. Viking Cruises will also have access to Alliance Data’s innovative mobile marketing solutions, including mobile card acquisition via phone and tablet and its well-made SMS (Short Message Service) marketing platforms.
Alliance Data’s credit marketing expertise, robust insights and analytics will enable Viking Cruises to build a strong base of loyal guests. Further, this will boost revenues for Viking Cruises by offering a high level of customer service and flexible credit options to its cruisers.
Alliance Data has always been proactive in designing and innovating new private level, co-branded business cards for some of the world’s most renowned brands. The company is one of the largest third-party payment processors in the United States. The company has witnessed significant growth in its private level card portfolio with wins from both new and existing clients. This loyalty-driven program will enable Alliance Data to expand its loyalty and credit marketing expertise to the cruise line market.
Stocks That Warrant a Look
Financial transaction service providers that deserve a glance are Visa, Inc. (V - Free Report) , Total System Services, Inc. and Green Dot Corporation (GDOT - Free Report) .
Visa offers a range of branded card payment product platforms, used by customers to develop and offer credit, charge, deferred debit, debit and prepaid payments as well as access cash. The company witnessed positive estimate revisions over the last few weeks.
Total System Services provides electronic payment processing, merchant services and related services to financial and non-financial institutions in the United States and internationally. The company witnessed positive estimate revisions over the last few weeks.
Green Dot Corporation operates as a pro-consumer technology bank holding company, providing personal banking for the masses. The company witnessed positive estimate revisions over the last few weeks.
4 Stocks to Watch after the Massive Equifax Hack
Cybersecurity stocks spiked on recent news of a data breach affecting 143 million Americans. But which stocks are the best buy candidates right now? And what does the future hold for the cybersecurity industry?
Equifax is just the most recent victim. Computer hacking and identity theft are more common than ever. Zacks has just released Cybersecurity! An Investor’s Guide to inform Zacks.com readers about this $170 billion/year space. More importantly, it highlights 4 cybersecurity picks with strong profit potential.
Get the new Investing Guide now>>