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SINA Corporation

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SINA reported mixed fourth-quarter 2014 results. The company’s earnings missed the Zacks Consensus Estimate, while revenues came in line. We believe that SINA remains a premier company based on its strong product pipeline, continued investments in product development and marketing and a robust user base for its e-Commerce and Weibo offerings. Although investments in mobile and video are the long-term positives, these will hurt profitability, going forward. Also, increasing investments in product development can weigh on the company’s financials. Further, increasing regulations imposed by the Chinese government remain a major headwind. Additionally, stiff competition can pose challenges for the company.

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