Shutterfly’s acquisitions, improved offerings in the growing mobile e-Commerce segment, aggressive promotions and easy-to-use products would continue to boost revenues. Personalized print products continue to do well primarily on the back of aggressive promotions, affordable prices and simplicity of usage. Innovative technology related offerings are also expected to continue to boost the top line. Further, the company’s expansion of its manufacturing facilities will facilitate the production of high-quality innovative products and timely shipments even during the busy holiday season. However, higher costs related to strategic initiatives to streamline its business remain a headwind.