Company Summary
Based in Milwaukee, WI, Rockwell Automation provides industrial automation and information solutions worldwide. The company has a wide network spanning more than 100 countries. The United States generates around 50% of the company’s total sales. Outside the United States, the company’s primary markets are China, Canada, Mexico, Italy, the U.K., Germany, and Australia.
The company operates manufacturing facilities in the United States and multiple other countries. Manufacturing space occupied approximately 2.8 million square feet, of which 38% is in North America. Its brands include Rockwell Automation, Allen-Bradley and Rockwell Software.
Effective first-quarter fiscal 2021, Rockwell Automation started reporting results based on three operating segments: Intelligent Devices, Software & Control, and Lifecycle Services. This change simplifies its structure around essential offerings, leverages its sharpened industry focus, and recognizes the growing importance of software in delivering value to customers.
Major markets served by the company consist of discrete end markets (Automotive, Semiconductor, and Warehousing & Logistics, General Industries), which accounted for 25% of Rockwell Automation’s total sales in fiscal 2022. Hybrid end markets including Food & Beverage, Life Sciences and Household and Personal Care (among others) generated 40% of the company’s sales. The balance 35% of sales were generated from process end markets such as Oil & Gas, Metals, Chemicals, Pulp & Paper, to name a few.
Intelligent Devices (45.2% of revenues in fiscal 2023), segment includes drives, motion, safety, sensing, industrial components, and configured-to-order products.
Software & Control (31.9% of revenues in fiscal 2023), includes control and visualization software and hardware, information software, and network and security infrastructure.
Lifecycle Services (22.9% of revenues in fiscal 2023) includes consulting, professional services and solutions, connected services, and maintenance services, and the Sensia joint venture.