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The Zacks Analyst Blog Highlights: Facebook, Apple, Google and Snap

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For Immediate Release

Chicago, IL – April 26, 2021 – Zacks.com announces the list of stocks featured in the Analyst Blog. Every day the Zacks Equity Research analysts discuss the latest news and events impacting stocks and the financial markets. Stocks recently featured in the blog include: Facebook, Inc. , Apple Inc. (AAPL - Free Report) , Alphabet Inc. (GOOGL - Free Report) and Snap Inc. (SNAP - Free Report) .

Here are highlights from Friday’s Analyst Blog:

What to Expect When Facebook Reports Q1 Earnings

Facebook is set to report first-quarter 2021 results on Apr 28.

For the quarter, Facebook expects year-over-year growth rate of total revenues to remain stable or modestly accelerate on a sequential basis in the first and second quarters of 2021.

Facebook expects changes made by Apple in its iOS 14 platform to limit the former's ability to track user-activity trends. The company also believes that Apple has become its biggest competitor.

Notably, the Zacks Consensus Estimate for revenues is pegged at $23.67 billion, indicating an increase of 33.5% from the year-ago quarter's reported figure.

Additionally, the consensus mark for first-quarter earnings is pegged at $2.35 per share, having been revised 0.4% downward in the past 30 days, indicating 37.4% growth from the figure reported in the year-ago quarter.

Notably, the company's earnings missed the Zacks Consensus Estimate in one of the trailing four quarters while beating the same in the other three, the average surprise being 20.8%.

Let's see how things are shaping up for the upcoming announcement.

Digital Shift to Boost Y/Y Ad Sales

Facebook witnessed a jump in the usage of its services like Messenger, Instagram and WhatsApp amid coronavirus-induced lockdowns and shelter-in-home guidelines. The momentum is expected to have continued in the to-be-reported quarter.

The Zacks Consensus Estimate for first-quarter MAUs worldwide is pegged at 2.843 billion, suggesting 9.2% growth from the figure reported in the year-ago quarter. Moreover, DAUs worldwide is pegged at 1.879 billion, indicating 8.4% growth from the figure reported in the year-ago quarter.

Furthermore, an improved ad-spending environment, as well as accelerated digital shift, is expected to have driven Facebook's ad revenues in the to-be-reported quarter. The company's top line is likely to have gained from improving market share, driven by growing user base and continuing innovation in ad products.

Further, Facebook is expected to have benefited from coronavirus-induced accelerated shift in consumer demand for e-commerce services as a result of the platform adding a number of small-and-medium businesses (SMBs) in the to-be-reported quarter.

The company's initiatives to build tools and functionalities for SMBs, which are helping them provide e-commerce services to users, is expected to have driven Facebook's growth in the first quarter.

However, changes made by Apple and Alphabet's Google in their mobile operating systems and browser platforms have limited Facebook's ability to track user-activity trends. Moreover, intensifying competition from Google, Snap and Twitter for ad-dollars remains a headwind.

These factors are expected to have affected year-over-year advertising revenue growth rate in first-quarter 2021.

Nonetheless, the company's solid user base in the Asia Pacific region and growth in Instagram Stories and Feed are expected to reflect on the top line.

The consensus mark for this Zacks Rank #3 (Hold) company's first-quarter advertising revenues is pegged at $23.20 billion, indicating 33% growth from the figure reported in the year-ago quarter. You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here.

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Past performance is no guarantee of future results. Inherent in any investment is the potential for loss. This material is being provided for informational purposes only and nothing herein constitutes investment, legal, accounting or tax advice, or a recommendation to buy, sell or hold a security. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. It should not be assumed that any investments in securities, companies, sectors or markets identified and described were or will be profitable. All information is current as of the date of herein and is subject to change without notice. Any views or opinions expressed may not reflect those of the firm as a whole. Zacks Investment Research does not engage in investment banking, market making or asset management activities of any securities. These returns are from hypothetical portfolios consisting of stocks with Zacks Rank = 1 that were rebalanced monthly with zero transaction costs. These are not the returns of actual portfolios of stocks. The S&P 500 is an unmanaged index. Visit https://www.zacks.com/performance for information about the performance numbers displayed in this press release.


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