Trading 67% off its highs, Netflix (NFLX - Free Report) is set to report Q3 earnings on 10/18/2022. The company’s earnings are always heavily covered with the stock tending to have big movements in either direction after reporting. The direction of the stock usually hinges on the company’s guidance for subscriber growth above all else.

The streaming leader’s revenue and subscriber growth are critically analyzed during earnings season, with consumers now having more options for streaming content. Apple (AAPL - Free Report) , Amazon (AMZN - Free Report) , and Disney (DIS - Free Report) are all respectable competitors in the streaming market.

During Q2, Netflix expected to lose 2 million subscribers and was excited to lose far less at 970,000. The company will hope to stop the bleeding going forward. There are still growth opportunities with linear tv largely replaced by streaming.

Along with monitoring subscriber growth, investors will want to pay attention to Netflix’s guidance on its advertising initiative. Netflix recently announced it plans to officially launch a cheaper subscription service in November that will feature ads.

Some analysts believe the company could make billions from monetizing ad revenue. The potential growth in ad revenue could help NFLX get its mojo back as Wall Street and investors look for the chance to possibly get back in on Netflix stock again.

Performance

Netflix is down -61% year to date, with a large drop coming in April as investors strayed away from growth stocks. The company also announced it lost subscribers during Q1 for the first time in 10 years, adding fuel to the fire.

Despite a recent string of earnings beats, the stock has plummeted on any shaky guidance as Wall Street fears Netflix’s growth may already be behind it.

Netflix’s growth is largely reflected in its stellar price performance over the last decade. NFLX is still up a mind-blowing +2,395% over the last 10 years, crushing the benchmark and its peer groups +92%.

Wall Street was ok with paying a premium for NFLX in the past because of its pioneer-like growth prospects. Netflix was what many might consider the stock of the decade and one of the best large cap performers,

Outlook

The Zacks Consensus Estimate for NFLX’s Q3 earnings is $2.12 per share, which would represent a -33% decrease from Q3 2021. Operating and expansion costs appear to be weighing on Q3 earnings as sales are expected to be up 5% at $7.85 billion.

Earnings revisions have also trended down significantly from $2.71 at the beginning of the quarter.

Year over year, NFLX earnings are expected to decline 11% in 2022 but rise 9% in FY23 at $10.98 a share. Top line growth is expected, with FY22 sales projected to rise 6% and another 7% in FY23 to $33.89 billion.  

This growth is much slower than what it was in the past and is attributed to its stalling subscriber growth. Netflix is expected to add 1 million subscribers during the third quarter compared to 4.4 million in Q3 2021.

Full-year estimate revisions have also trended down for the current year and FY23.

Valuation

Trading around $232 a share, NFLX has a P/E of 22X. NFLX trades much lower than the 65.1X it saw earlier in the year. Even better, NFLX trades far more reasonably than its 2,640.6X high over the last decade and the median of 111.9X.

Bottom Line

Investors are hoping that NFLX can start to rebound after a disastrous year thus far.

Netflix currently lands a Zacks Rank #3 (Hold). It will be important to see if the optimism about the company’s potential to capitalize on ad revenue comes to fruition in its outlook. If management can pinpoint the reemergence of growth, the stock could rebound.

The average Zacks Price Target offers 19% upside from current levels and patient investors could be rewarded for holding the stock.

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