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CAVA vs. Chipotle: Whose Growth Story Looks Stronger Now?

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Key Takeaways

  • CAVA reported 28.2% y/y revenue growth and 10.8% same-store sales growth in 1Q25.
  • CMG opened 57 restaurants in Q1 and targets 7,000 units in North America.
  • CAVA's loyalty program now has nearly 8M members, fueling repeat visits and revenue growth.

CAVA Group (CAVA - Free Report) and Chipotle Mexican Grill (CMG - Free Report) are the two major companies in the fast-casual dining space. Both companies have a compelling growth narrative, but at very different stages of maturity.

While Chipotle has long cemented its dominance with a massive national footprint and consistent margin expansion, CAVA is rapidly scaling, capturing attention with its Mediterranean-based menu. As we enter the second half of 2025, let us examine which stock is in a better position.

Case for CAVA

CAVA’s continued momentum in first-quarter 2025 was driven by a combination of brand strength, consistent operational execution and product innovation. The company is successfully positioning Mediterranean cuisine as the next major cultural category, attracting strong traffic across regions and demographics.

Key performance indicators, like a 28.2% year-over-year revenue increase and 10.8% same-store sales growth, reflect CAVA’s appeal in a competitive dining landscape. Its restaurant expansion strategy is also on track, with 15 net new units opened in the quarter and a clear goal to reach 1,000 restaurants by 2032.

Consumer engagement is a major growth lever, with loyalty initiatives playing a pivotal role. CAVA has grown its reward membership base to nearly 8 million, driven by campaigns like National Pita Day and a revamped loyalty structure. These efforts are boosting participation and revenue contribution from repeat customers while enabling data-driven personalization.

Menu innovation is also resonating, such as the introduction of seasonal items like Hot Harissa Pita Chips and new protein options, all designed to deliver bold flavor with minimal operational complexity.

Operational efficiency and team development remain foundational pillars. The company is optimizing productivity through tech-enhanced kitchens, including the rollout of a kitchen display system and AI tools that aid food prep and inventory management. Labor scheduling improvements are reducing friction in-store and supporting guest-facing service.

Additionally, CAVA’s emphasis on nurturing internal talent, from entry-level to multi-unit leadership, underpins its people-first culture. These strategies, combined with disciplined cost control and a strong balance sheet, position CAVA to sustain growth despite macroeconomic headwinds.

Case for CMG

Chipotle’s performance in early 2025 has been underpinned by its focus on value, operational excellence and disciplined expansion. Despite a softening consumer environment marked by economic uncertainty and weather-related disruptions, the brand has maintained strong customer appeal through its affordable pricing and consistent food quality.

A key strength lies in Chipotle’s ability to deliver high-quality, abundant meals quickly at a price point notably below competitors in the fast-casual space. Its reputation for culinary craftsmanship and customer value continues to drive brand loyalty and share gains, even amid macroeconomic headwinds.

Technology and innovation remain central to Chipotle’s strategy. The company is rolling out several operational tools, including produce slicers, dual-sided planchas and AI-powered kitchen solutions, to improve throughput, consistency and labor deployment. These enhancements are designed to streamline prep and reduce in-store friction, allowing for faster service and improved guest satisfaction.

Chipotle is also expanding its equipment package to more stores, supporting a more scalable and efficient back-of-house. These investments aim to boost productivity while preserving the brand’s heritage of fresh, hand-crafted food.

Marketing and menu innovation are also key growth levers. Limited-time offers like Chipotle Honey Chicken have helped generate incremental transactions and positive customer feedback. The brand is planning enhanced summer marketing campaigns across digital and social channels, targeting specific customer segments to sustain relevance and traffic. 

Meanwhile, its catering business is being tested for scalable expansion. Chipotle’s people-first culture also reinforces its performance, with a strong internal promotion pipeline and low turnover supporting operational stability. With 57 restaurants opened in the first quarter 2025 and a long-term vision to scale to 7,000 units in North America, Chipotle is focused on maintaining momentum through balanced growth, operational discipline and guest-centric initiatives.

How Does Zacks Consensus Estimate Compare for CAVA & CMG?

The Zacks Consensus Estimate for CAVA’s 2025 sales and EPS implies year-over-year increases of 23.9% and 38.1%, respectively. Earnings estimates for 2025 have been unchanged in the past 30 days.

 

Zacks Investment Research
Image Source: Zacks Investment Research

 

The Zacks Consensus Estimate for Chipotle’s 2025 sales and EPS implies year-over-year growth of 8.1% and 7.1%, respectively. Earnings estimates for 2025 have been unchanged in the past 30 days.

 

Zacks Investment Research
Image Source: Zacks Investment Research

 

Price Performance & Valuation

The CAVA stock has jumped 20.6% in the past month, outpacing its industry’s growth of 1.2%. Conversely, CMG shares have risen 4.3% in the same time frame.

Price Performance

 

Zacks Investment Research
Image Source: Zacks Investment Research

 

CAVA is trading at a forward 12-month price-to-sales ratio of 7.8X, below its median of 10.88X over the last year. CMG’s forward sales multiple sits at 5.65X, below its median of 6X over the same time frame.

 

Zacks Investment Research
Image Source: Zacks Investment Research

 

End Notes

CAVA appears to be in a slightly better position than Chipotle at the moment due to its strong growth trajectory, innovative brand positioning and ability to generate fresh consumer excitement. While Chipotle continues to execute well with operational discipline and steady expansion, it is a mature brand facing a more challenging macro backdrop.

In contrast, CAVA is earlier in its growth cycle and is capturing investor attention through rapid unit expansion, high consumer engagement, and a compelling Mediterranean concept that feels fresh and differentiated in the fast-casual space. Its momentum is supported by a mix of tech-driven efficiency, successful loyalty initiatives and buzz-worthy menu innovation — all suggesting greater upside potential in the near term.

Both CAVA and CMG carry a Zacks Rank #3 (Hold). You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.


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