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Should You Buy or Hold Sprouts Farmers Stock Before Q2 Earnings?

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Key Takeaways

  • Estimates for SFM's Q2 EPS are pegged at $1.23, up 30.9% YoY, with revenues projected to rise 14.4% to $2.17B.
  • The company has topped earnings estimates by an average of 16.5% across the last four quarters.
  • SFM stock has surged 90.3% in a year but trades at a premium 1.70 P/S ratio versus the industrys 0.27.

With Sprouts Farmers Market, Inc. (SFM - Free Report) set to announce its second-quarter 2025 earnings results on July 30, after the market closes, investors are faced with a crucial decision: Should you add SFM to your portfolio, hold your position or sell the stock? Whether you're a long-term shareholder or a potential investor looking to capitalize on upcoming opportunities, assessing the stock’s potential ahead of its earnings release is key to making well-informed investment decisions.

Sprouts Farmers has been capitalizing on the growing demand for organic and natural products, positioning itself as a strong player in the grocery space. Analysts are optimistic about Sprouts Farmers' upcoming earnings.

The Zacks Consensus Estimate for second-quarter revenues stands at $2,167 million, which indicates an increase of 14.4% from the prior-year reported figure. On the earnings front, the consensus estimate has risen by a penny to $1.23 per share over the past seven days, implying a 30.9% year-over-year rise. 

Sprouts Farmers has a trailing four-quarter earnings surprise of 16.5%, on average. In the last reported quarter, this Phoenix, AZ-based company surpassed the Zacks Consensus Estimate by a margin of 17.5%. 

Zacks Investment Research
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What the Zacks Model Indicates for SFM’s Q2 Earnings

As investors prepare for Sprouts Farmers’ second-quarter results, the question looms regarding earnings beat or miss. Our proven model predicts an earnings beat for Sprouts Farmers this time. The combination of a positive Earnings ESP and a Zacks Rank #1 (Strong Buy), 2 (Buy) or 3 (Hold) increases the chances of an earnings beat, which is the case here. You can see the complete list of today’s Zacks #1 Rank stocks here.

Sprouts Farmers has a Zacks Rank #2 and an Earnings ESP of +0.27%. You can uncover the best stocks to buy or sell before they’re reported with our Earnings ESP Filter
 

Factors Shaping Sprouts Farmers' Q2 Outcome

Sprouts Farmers’ emphasis on product innovation, technology and targeted marketing, along with everyday competitive pricing, bodes well. The company has been steadily increasing its footprint in the natural and organic space, driven by strong demand in this segment. The introduction of unique and health-oriented products attracts a diverse customer base and drives sales growth.

From plant-based proteins to gluten-free snacks and keto-friendly foods, Sprouts Farmers ensures that its shelves are stocked with the latest and most sought-after health products. The company’s commitment to developing innovative products under its private label has resonated well with consumers, contributing to higher profit margins.

The factors mentioned above are likely to have favorably impacted the top line. We expect comparable store sales growth of 7.9% for the quarter under review.

Sprouts Farmers has made substantial investments in its digital infrastructure, resulting in a robust omnichannel shopping experience. The company reported impressive growth in e-commerce sales, which surged 28% in the first quarter of 2025. As consumers increasingly prefer shopping online for convenience, SFM’s commitment to enhancing its digital capabilities positions it to capture market share.

On its last earnings call, management hinted that both the gross margin and SG&A rate will begin to normalize starting in the second quarter. We anticipate SG&A expenses to increase 13.7% year over year in the second quarter. However, as a percentage of net sales, we foresee SG&A expenses to leverage 20 basis points to 29.2%.

SFM Stock’s Rise Leaves Rivals Behind

Sprouts Farmers has witnessed an impressive surge in its stock price over the past year, with the stock rallying 90.3%, outpacing the industry’s growth of 65.1%.

Sprouts Farmers has even outperformed its peers such as Farmer Bros. Co. (FARM - Free Report) , SpartanNash Company (SPTN - Free Report) and Performance Food Group Company (PFGC - Free Report) . While shares of SpartanNash and Performance Food have risen 27.6% and 49%, respectively, in the past year, shares of Farmer Bros. have declined 35.7%.
 

Zacks Investment Research
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Does SFM Present a Strong Case for Value Investing?

From a valuation standpoint, Sprouts Farmers currently trades at a premium relative to its industry peers. The company’s forward 12-month price-to-sales (P/S) ratio is 1.70, higher than the industry average of 0.27 but below the S&P 500’s 5.31. The stock is also trading above its median P/S level of 1.69, observed over the past year. This elevated valuation suggests that investors might be paying a premium relative to the company's anticipated sales growth.

This premium positioning is especially notable when compared to peers like Farmer Bros.  (with a forward 12-month P/S ratio of 0.11), SpartanNash Company (0.09) and Performance Food Group Company (0.23).

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Image Source: Zacks Investment Research

Sprouts Farmers Stock Analysis: Best Move for Investors Now

Sprouts Farmers’ strong sales growth, margin expansion and disciplined financial management position the company as a compelling investment opportunity. Its focus on health-conscious consumers, omnichannel capabilities and strategic expansion plans sets it apart in a competitive retail landscape. With a robust pipeline of new stores, innovative customer engagement strategies and a commitment to operational efficiency, SFM is poised for sustained long-term growth. Current stakeholders should maintain their position, while potential shareholders should tread cautiously, given the stock's premium valuation.

SFM’s Strategic Moves Signal Promising Q2 Outcome

As Sprouts Farmers prepares to release its second-quarter earnings, investors are at a pivotal juncture. The company's proactive approach to capturing the health-conscious consumer market, alongside its advancements in e-commerce and product innovation, offers a compelling narrative for potential growth. However, rising SG&A expenses could pressure margins. While existing investors might consider holding their positions to capitalize on post-earnings momentum, new investors could assess a pre-earnings entry, given SFM’s history of positive surprises.

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