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If You Invested $1000 in HubSpot a Decade Ago, This is How Much It'd Be Worth Now
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For most investors, how much a stock's price changes over time is important. This factor can impact your investment portfolio as well as help you compare investment results across sectors and industries.
Another factor that can influence investors is FOMO, or the fear of missing out, especially with tech giants and popular consumer-facing stocks.
What if you'd invested in HubSpot (HUBS - Free Report) ten years ago? It may not have been easy to hold on to HUBS for all that time, but if you did, how much would your investment be worth today?
HubSpot's Business In-Depth
With that in mind, let's take a look at HubSpot's main business drivers.
Headquartered in Cambridge, MA, HubSpot Inc. provides inbound marketing and sales application over the cloud. The software-as-a-service (SaaS) vendor helps businesses attract more customers through search engine optimization (SEO), social media, blogging, website content management, marketing automation, email, Customer Relationship Management (CRM), analytics and reporting.
HubSpot completed its Initial Public Offering (IPO) on Oct 15, 2014. In second-quarter 2025, the company generated revenues of $760.9 million (up 19.4% year over year), the majority of which came from subscriptions, 97.8% of total revenues.
HubSpot primarily caters to the small and medium businesses (SMB) market, where the churn rate is relatively higher as compared with the enterprise markets.
The company’s core products are Marketing Hub, Service Hub and Sales Hub, together referred to as HubSpot growth platform.
HubSpot Marketing’s important features are Marketing Automation and Email, Content Optimization System (COS), Social Media, SEO, CRM Sync and Reporting and Analytics. HubSpot Marketing is available for free as well as at different price points.
Marketing Hub aimed at enterprise, professional and starter marketers start at $3,600, $890 respectively and starter edition start $20 per month/seat.
Sales Hub features are Email Engagement Notifications, Sequences, Meetings, Calling, New Lead and Website Visit Alerts, Email Templates and CRM Tracking and Contact Insights.
Sales Hub aimed at enterprise, professional marketers start at $150, $100 and $20, respectively per month/seat.
Service Hub features are automation and routing, live chat and conversations, conversational bots, team emails, help desk and tickets, reporting tools and feedback, among others.
Service Hub aimed at enterprise, professional and starter marketers start at $150, $100 and $20, respectively per month/seat.
HubSpot CRM is a free offering that features Contact Management, Salesforce Automation and Pipeline Reporting, among others.
Bottom Line
Anyone can invest, but building a successful investment portfolio takes a combination of a few things: research, patience, and a little bit of risk. So, if you had invested in HubSpot a decade ago, you're probably feeling pretty good about your investment today.
A $1000 investment made in September 2015 would be worth $10,693.10, or a 969.31% gain, as of September 29, 2025, according to our calculations. Investors should note that this return excludes dividends but includes price increases.
The S&P 500 rose 243.99% and the price of gold increased 221.12% over the same time frame in comparison.
Going forward, analysts are expecting more upside for HUBS.
HubSpot has been incurring operating losses since its inception. Despite the increasing top line, mounting losses don't augur well for investor confidence. International presence exposes the company to forex volatility. Premium valuation is concerning. However, HubSpot is benefiting from growing user engagement across all segments. Pricing optimization and the transition to a seat pricing model are driving customer growth. The seat pricing model lowers the barrier for customers to get started with HubSpot and mitigates pricing friction for upgrades. The company's strong liquidity position will enable it to make investments in product development and acquisitions in the future. HubSpot's AI, which includes cutting-edge features such as AI assistance, AI agents, AI insights and ChatSpot, is driving more value to customers.
The stock is up 7.16% over the past four weeks, and no earnings estimate has gone lower in the past two months, compared to 12 higher, for fiscal 2025. The consensus estimate has moved up as well.
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If You Invested $1000 in HubSpot a Decade Ago, This is How Much It'd Be Worth Now
For most investors, how much a stock's price changes over time is important. This factor can impact your investment portfolio as well as help you compare investment results across sectors and industries.
Another factor that can influence investors is FOMO, or the fear of missing out, especially with tech giants and popular consumer-facing stocks.
What if you'd invested in HubSpot (HUBS - Free Report) ten years ago? It may not have been easy to hold on to HUBS for all that time, but if you did, how much would your investment be worth today?
HubSpot's Business In-Depth
With that in mind, let's take a look at HubSpot's main business drivers.
Headquartered in Cambridge, MA, HubSpot Inc. provides inbound marketing and sales application over the cloud. The software-as-a-service (SaaS) vendor helps businesses attract more customers through search engine optimization (SEO), social media, blogging, website content management, marketing automation, email, Customer Relationship Management (CRM), analytics and reporting.
HubSpot completed its Initial Public Offering (IPO) on Oct 15, 2014. In second-quarter 2025, the company generated revenues of $760.9 million (up 19.4% year over year), the majority of which came from subscriptions, 97.8% of total revenues.
HubSpot primarily caters to the small and medium businesses (SMB) market, where the churn rate is relatively higher as compared with the enterprise markets.
The company’s core products are Marketing Hub, Service Hub and Sales Hub, together referred to as HubSpot growth platform.
HubSpot Marketing’s important features are Marketing Automation and Email, Content Optimization System (COS), Social Media, SEO, CRM Sync and Reporting and Analytics. HubSpot Marketing is available for free as well as at different price points.
Marketing Hub aimed at enterprise, professional and starter marketers start at $3,600, $890 respectively and starter edition start $20 per month/seat.
Sales Hub features are Email Engagement Notifications, Sequences, Meetings, Calling, New Lead and Website Visit Alerts, Email Templates and CRM Tracking and Contact Insights.
Sales Hub aimed at enterprise, professional marketers start at $150, $100 and $20, respectively per month/seat.
Service Hub features are automation and routing, live chat and conversations, conversational bots, team emails, help desk and tickets, reporting tools and feedback, among others.
Service Hub aimed at enterprise, professional and starter marketers start at $150, $100 and $20, respectively per month/seat.
HubSpot CRM is a free offering that features Contact Management, Salesforce Automation and Pipeline Reporting, among others.
Bottom Line
Anyone can invest, but building a successful investment portfolio takes a combination of a few things: research, patience, and a little bit of risk. So, if you had invested in HubSpot a decade ago, you're probably feeling pretty good about your investment today.
A $1000 investment made in September 2015 would be worth $10,693.10, or a 969.31% gain, as of September 29, 2025, according to our calculations. Investors should note that this return excludes dividends but includes price increases.
The S&P 500 rose 243.99% and the price of gold increased 221.12% over the same time frame in comparison.
Going forward, analysts are expecting more upside for HUBS.
HubSpot has been incurring operating losses since its inception. Despite the increasing top line, mounting losses don't augur well for investor confidence. International presence exposes the company to forex volatility. Premium valuation is concerning. However, HubSpot is benefiting from growing user engagement across all segments. Pricing optimization and the transition to a seat pricing model are driving customer growth. The seat pricing model lowers the barrier for customers to get started with HubSpot and mitigates pricing friction for upgrades. The company's strong liquidity position will enable it to make investments in product development and acquisitions in the future. HubSpot's AI, which includes cutting-edge features such as AI assistance, AI agents, AI insights and ChatSpot, is driving more value to customers.
The stock is up 7.16% over the past four weeks, and no earnings estimate has gone lower in the past two months, compared to 12 higher, for fiscal 2025. The consensus estimate has moved up as well.