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MediaAlpha, Inc. (MAX) Just Overtook the 50-Day Moving Average

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MediaAlpha, Inc. (MAX - Free Report) is looking like an interesting pick from a technical perspective, as the company reached a key level of support. Recently, MAX broke out above the 50-day moving average, suggesting a short-term bullish trend.

One of the three major moving averages, the 50-day simple moving average is commonly used by traders and analysts to determine support or resistance levels for different types of securities. However, the 50-day is considered to be more important since it's the first marker of an up or down trend.

MAX could be on the verge of another rally after moving 10.7% higher over the last four weeks. Plus, the company is currently a Zacks Rank #2 (Buy) stock.

The bullish case solidifies once investors consider MAX's positive earnings estimate revisions. No estimate has gone lower in the past two months for the current fiscal year, compared to 2 higher, while the consensus estimate has increased too.

With a winning combination of earnings estimate revisions and hitting a key technical level, investors should keep their eye on MAX for more gains in the near future.


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