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Interparfums Extends Fragrance License With Guess? to Fuel Growth
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Key Takeaways
Interparfums extended its exclusive worldwide GUESS fragrance license by 15 years, to a 23-year term.
Interparfums has built GUESS into a major brand with franchises like Bella Vita, Uomo and Seductive.
Interparfums is expanding beyond GUESS with owned and emerging brands to support long-term growth.
Interparfums, Inc. (IPAR - Free Report) announced a major long-term extension of its exclusive worldwide licensing agreement with Guess?, Inc., reinforcing a highly successful and strategically important partnership in the global fragrance market. The agreement has been extended by 15 years, resulting in a total remaining term of 23 years, and continues to cover the creation, development, and global distribution of GES fragrances.
This expansion reflects the durability and strength of IPAR’s collaboration with Guess. With more than seven years of partnership, Interparfums has transformed the Guess fragrance portfolio into a globally recognized platform through consistent innovation, elevated packaging and disciplined brand stewardship. These efforts have supported sales growth in key markets and strengthened the brand’s presence with consumers globally.
Since Guess entered the Interparfums portfolio in 2018, the company has successfully built multiple fragrance franchises, including Bella Vita and Uomo, while expanding the Seductive pillar. More recently, the launch of the women’s Iconic fragrance in 2024, followed by the men’s version in 2025, performed quite well. Management also pointed to a healthy pipeline of upcoming launches, reinforcing confidence in the long-term growth potential of the GES fragrance business.
Guess reiterated its confidence in Interparfums’ ability to manage and grow the fragrance business, citing the company’s expertise in product innovation and brand execution.
Beyond Guess, Interparfums continues to invest in strengthening and diversifying its brand portfolio. The launch of Solferino, its first wholly owned ultra-luxury fragrance brand, reflects a strategic shift toward greater ownership and control over brand development. The Paris flagship opening, alongside a selective retail rollout beginning with roughly 40 stores, underscores a calculated, long-term approach to building the brand.
Additionally, management reaffirmed confidence in newer and emerging brands such as Longchamp, Off-White, and Annick Goutal, which are expected to contribute gradually in 2026 and accelerate more meaningfully in 2027. Together, these initiatives position IPAR for a stronger growth trajectory.
Share Price Performance
Interparfums’ shares have gained 2.5% in the past three months compared with the industry’s growth of 12.4%. IPAR presently carries a Zacks Rank #3 (Hold).
Image Source: Zacks Investment Research
Stocks to Consider
Some better-ranked stocks have been discussed below:
Vince Holding Corp. (VNCE - Free Report) provides luxury apparel and accessories in the United States and internationally. It operates through Vince Wholesale and Vince Direct-to-Consumer segments. At present, the company flaunts a Zacks Rank of 1 (Strong Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.
The Zacks Consensus Estimate for VNCE’s current fiscal-year sales and earnings implies growth of 2.1% and 26.3%, respectively, from the year-ago figures. VNCE has delivered a trailing four-quarter earnings surprise of 229.6%, on average.
Advantage Solutions, Inc. (ADV - Free Report) , provides business solutions to the consumer-packaged goods companies and retailers in North America, Asia Pacific, and Europe. At present, Advantage Solutions carries a Zacks Rank of 2 (Buy).
The Zacks Consensus Estimate for Advantage Solutions’ current fiscal-year sales implies a decline of 2.2%, and the same for earnings implies growth of 107.1% from the year-ago figures. ADV has delivered a trailing four-quarter negative earnings surprise of 128.1%, on average.
Under Armour, Inc. (UAA - Free Report) , together with its subsidiaries, engages in developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. At present, Under Armour sports a Zacks Rank of 1.
The Zacks Consensus Estimate for Under Armour’s current fiscal-year sales and earnings implies a decline of 3.9% and 87.1%, respectively, from the year-ago figures. UAA has delivered a trailing four-quarter earnings surprise of 44.5 %, on average.
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Interparfums Extends Fragrance License With Guess? to Fuel Growth
Key Takeaways
Interparfums, Inc. (IPAR - Free Report) announced a major long-term extension of its exclusive worldwide licensing agreement with Guess?, Inc., reinforcing a highly successful and strategically important partnership in the global fragrance market. The agreement has been extended by 15 years, resulting in a total remaining term of 23 years, and continues to cover the creation, development, and global distribution of GES fragrances.
This expansion reflects the durability and strength of IPAR’s collaboration with Guess. With more than seven years of partnership, Interparfums has transformed the Guess fragrance portfolio into a globally recognized platform through consistent innovation, elevated packaging and disciplined brand stewardship. These efforts have supported sales growth in key markets and strengthened the brand’s presence with consumers globally.
Since Guess entered the Interparfums portfolio in 2018, the company has successfully built multiple fragrance franchises, including Bella Vita and Uomo, while expanding the Seductive pillar. More recently, the launch of the women’s Iconic fragrance in 2024, followed by the men’s version in 2025, performed quite well. Management also pointed to a healthy pipeline of upcoming launches, reinforcing confidence in the long-term growth potential of the GES fragrance business.
Guess reiterated its confidence in Interparfums’ ability to manage and grow the fragrance business, citing the company’s expertise in product innovation and brand execution.
Beyond Guess, Interparfums continues to invest in strengthening and diversifying its brand portfolio. The launch of Solferino, its first wholly owned ultra-luxury fragrance brand, reflects a strategic shift toward greater ownership and control over brand development. The Paris flagship opening, alongside a selective retail rollout beginning with roughly 40 stores, underscores a calculated, long-term approach to building the brand.
Additionally, management reaffirmed confidence in newer and emerging brands such as Longchamp, Off-White, and Annick Goutal, which are expected to contribute gradually in 2026 and accelerate more meaningfully in 2027. Together, these initiatives position IPAR for a stronger growth trajectory.
Share Price Performance
Interparfums’ shares have gained 2.5% in the past three months compared with the industry’s growth of 12.4%. IPAR presently carries a Zacks Rank #3 (Hold).
Image Source: Zacks Investment Research
Stocks to Consider
Some better-ranked stocks have been discussed below:
Vince Holding Corp. (VNCE - Free Report) provides luxury apparel and accessories in the United States and internationally. It operates through Vince Wholesale and Vince Direct-to-Consumer segments. At present, the company flaunts a Zacks Rank of 1 (Strong Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.
The Zacks Consensus Estimate for VNCE’s current fiscal-year sales and earnings implies growth of 2.1% and 26.3%, respectively, from the year-ago figures. VNCE has delivered a trailing four-quarter earnings surprise of 229.6%, on average.
Advantage Solutions, Inc. (ADV - Free Report) , provides business solutions to the consumer-packaged goods companies and retailers in North America, Asia Pacific, and Europe. At present, Advantage Solutions carries a Zacks Rank of 2 (Buy).
The Zacks Consensus Estimate for Advantage Solutions’ current fiscal-year sales implies a decline of 2.2%, and the same for earnings implies growth of 107.1% from the year-ago figures. ADV has delivered a trailing four-quarter negative earnings surprise of 128.1%, on average.
Under Armour, Inc. (UAA - Free Report) , together with its subsidiaries, engages in developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. At present, Under Armour sports a Zacks Rank of 1.
The Zacks Consensus Estimate for Under Armour’s current fiscal-year sales and earnings implies a decline of 3.9% and 87.1%, respectively, from the year-ago figures. UAA has delivered a trailing four-quarter earnings surprise of 44.5 %, on average.