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Zacks Investment Ideas feature highlights: Adobe and NIKE
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For Immediate Release
Chicago, IL – March 4, 2026 – Today, Zacks Investment Ideas feature highlights Adobe (ADBE - Free Report) and NIKE (NKE - Free Report) .
Can These Beaten-Down Stocks Turn Things Around? NKE, ADBE
While the market has been undoubtedly strong over the past year, the same can’t be said for several well-known stocks, a list that includes Adobe and NIKE.
Given the weakness, do they deserve a closer look at their slashed prices?
NIKE Can't Find Its Stride
NIKE shares have been weak for some time now, with an inability to capture consumers’ attention post-COVID weighing heavily on sentiment. It’s also important to note that NIKE largely cut out retailers to push direct sales over recent years, but the reduction of shelf space backfired considerably, significantly reducing its presence.
Recognizing part of the issue, the company has been actively rebuilding its relationships with retailers and placing greater emphasis on its more popular shoes. The company’s profitability picture has also been challenged, with its gross margin contracting 300 basis points year-over-year throughout its latest period.
The company is actually on deck to report quarterly results at the end of March, which will likely give much more visibility concerning its turnaround efforts and broader outlook. EPS and sales expectations for the upcoming release are down quite a bit since mid-December, but the stability throughout February remains an important takeaway, helping paint a somewhat positive picture leading up to the release.
Given the rough quarterly results and showing over recent months, remaining patient would likely be the better play here, particularly as the company gives further information and guidance surrounding its current turnaround play. NIKE’s release is expected on March 31st.
Adobe Sentiment Plunges
Adobe shares have seen a lot of negative sentiment over recent months, with AI disruption fears being reflected in the share performance. While there are still no sure-fire signs that the company is in imminent danger stemming from the AI craze, the argument remains valid nonetheless. Most software stocks have faced pressure from the sentiment, with Adobe not alone in this regard.
Similar to NIKE, the company is on deck to report results in the coming weeks, with the print expected on March 12th. EPS and sales revisions for the quarter to be reported have also remained stable, with the current $5.88 Zacks Consensus EPS estimate suggesting 15% YoY growth.
But while the stability is a positive takeaway, the company still remains vulnerable to a high level of disruption from AI-related technologies, keeping the overall outlook cloudy at this point. Like NIKE, it seems like a stronger idea to wait until we actually hear from the company in the coming weeks concerning its response to the fears, but it’s worth keeping in mind that it won’t explicitly state that it’s at risk. Guidance and revisions that follow post-earnings will be a key deciding factor, with the current cloudy outlook not all that reassuring at present.
That being said, the valuation picture here still can’t be overlooked, with the current 10.8X forward 12-month earnings multiple a fraction of the 32.1X five-year median, also reflecting a steep 52% discount relative to the S&P 500. Much of the negativity has likely already been priced in, but that doesn’t necessarily mean that the stock has great upside given the current disruption risks.
Putting Everything Together
Both titans in their respective industries, NIKE and Adobe, have faced considerable pressure over the last year, with sentiment skewed for some time now.
Both stocks report results this month, with the releases coming at a critical time given the current sentiment. Guidance and commentary remain critical for the post-earnings reactions and sentiment that follows, with both companies undoubtedly remaining in a challenging spot.
Specifically, NIKE has struggled to capture what its consumers want, with a loss of shelf space also reducing its presence to the consumer. Adobe is at risk of considerable disruption from the broader AI outlook, but it’s hard to imagine shares becoming even cheaper than they currently stand.
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Past performance is no guarantee of future results. Inherent in any investment is the potential for loss. This material is being provided for informational purposes only and nothing herein constitutes investment, legal, accounting or tax advice, or a recommendation to buy, sell or hold a security. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. It should not be assumed that any investments in securities, companies, sectors or markets identified and described were or will be profitable. All information is current as of the date of herein and is subject to change without notice. Any views or opinions expressed may not reflect those of the firm as a whole. Zacks Investment Research does not engage in investment banking, market making or asset management activities of any securities. These returns are from hypothetical portfolios consisting of stocks with Zacks Rank = 1 that were rebalanced monthly with zero transaction costs. These are not the returns of actual portfolios of stocks. The S&P 500 is an unmanaged index. Visit https://www.zacks.com/performance for information about the performance numbers displayed in this press release.
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Zacks Investment Ideas feature highlights: Adobe and NIKE
For Immediate Release
Chicago, IL – March 4, 2026 – Today, Zacks Investment Ideas feature highlights Adobe (ADBE - Free Report) and NIKE (NKE - Free Report) .
Can These Beaten-Down Stocks Turn Things Around? NKE, ADBE
While the market has been undoubtedly strong over the past year, the same can’t be said for several well-known stocks, a list that includes Adobe and NIKE.
Given the weakness, do they deserve a closer look at their slashed prices?
NIKE Can't Find Its Stride
NIKE shares have been weak for some time now, with an inability to capture consumers’ attention post-COVID weighing heavily on sentiment. It’s also important to note that NIKE largely cut out retailers to push direct sales over recent years, but the reduction of shelf space backfired considerably, significantly reducing its presence.
Recognizing part of the issue, the company has been actively rebuilding its relationships with retailers and placing greater emphasis on its more popular shoes. The company’s profitability picture has also been challenged, with its gross margin contracting 300 basis points year-over-year throughout its latest period.
The company is actually on deck to report quarterly results at the end of March, which will likely give much more visibility concerning its turnaround efforts and broader outlook. EPS and sales expectations for the upcoming release are down quite a bit since mid-December, but the stability throughout February remains an important takeaway, helping paint a somewhat positive picture leading up to the release.
Given the rough quarterly results and showing over recent months, remaining patient would likely be the better play here, particularly as the company gives further information and guidance surrounding its current turnaround play. NIKE’s release is expected on March 31st.
Adobe Sentiment Plunges
Adobe shares have seen a lot of negative sentiment over recent months, with AI disruption fears being reflected in the share performance. While there are still no sure-fire signs that the company is in imminent danger stemming from the AI craze, the argument remains valid nonetheless. Most software stocks have faced pressure from the sentiment, with Adobe not alone in this regard.
Similar to NIKE, the company is on deck to report results in the coming weeks, with the print expected on March 12th. EPS and sales revisions for the quarter to be reported have also remained stable, with the current $5.88 Zacks Consensus EPS estimate suggesting 15% YoY growth.
But while the stability is a positive takeaway, the company still remains vulnerable to a high level of disruption from AI-related technologies, keeping the overall outlook cloudy at this point. Like NIKE, it seems like a stronger idea to wait until we actually hear from the company in the coming weeks concerning its response to the fears, but it’s worth keeping in mind that it won’t explicitly state that it’s at risk. Guidance and revisions that follow post-earnings will be a key deciding factor, with the current cloudy outlook not all that reassuring at present.
That being said, the valuation picture here still can’t be overlooked, with the current 10.8X forward 12-month earnings multiple a fraction of the 32.1X five-year median, also reflecting a steep 52% discount relative to the S&P 500. Much of the negativity has likely already been priced in, but that doesn’t necessarily mean that the stock has great upside given the current disruption risks.
Putting Everything Together
Both titans in their respective industries, NIKE and Adobe, have faced considerable pressure over the last year, with sentiment skewed for some time now.
Both stocks report results this month, with the releases coming at a critical time given the current sentiment. Guidance and commentary remain critical for the post-earnings reactions and sentiment that follows, with both companies undoubtedly remaining in a challenging spot.
Specifically, NIKE has struggled to capture what its consumers want, with a loss of shelf space also reducing its presence to the consumer. Adobe is at risk of considerable disruption from the broader AI outlook, but it’s hard to imagine shares becoming even cheaper than they currently stand.
Free: Instant Access to Zacks' Market-Crushing Strategies
Since 2000, our top stock-picking strategies have blown away the S&P's +7.7% average gain per year. Amazingly, they soared with average gains of +48.4%, +50.2% and +56.7% per year.
Today you can tap into those powerful strategies – and the high-potential stocks they uncover – free. No strings attached.
Get all the details here >>
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Past performance is no guarantee of future results. Inherent in any investment is the potential for loss. This material is being provided for informational purposes only and nothing herein constitutes investment, legal, accounting or tax advice, or a recommendation to buy, sell or hold a security. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. It should not be assumed that any investments in securities, companies, sectors or markets identified and described were or will be profitable. All information is current as of the date of herein and is subject to change without notice. Any views or opinions expressed may not reflect those of the firm as a whole. Zacks Investment Research does not engage in investment banking, market making or asset management activities of any securities. These returns are from hypothetical portfolios consisting of stocks with Zacks Rank = 1 that were rebalanced monthly with zero transaction costs. These are not the returns of actual portfolios of stocks. The S&P 500 is an unmanaged index. Visit https://www.zacks.com/performance for information about the performance numbers displayed in this press release.