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PB or CFR: Which Is the Better Value Stock Right Now?

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Investors looking for stocks in the Banks - Southwest sector might want to consider either Prosperity Bancshares (PB - Free Report) or Cullen/Frost Bankers (CFR - Free Report) . But which of these two stocks is more attractive to value investors? We'll need to take a closer look to find out.

The best way to find great value stocks is to pair a strong Zacks Rank with an impressive grade in the Value category of our Style Scores system. The proven Zacks Rank puts an emphasis on earnings estimates and estimate revisions, while our Style Scores work to identify stocks with specific traits.

Prosperity Bancshares has a Zacks Rank of #2 (Buy), while Cullen/Frost Bankers has a Zacks Rank of #3 (Hold) right now. The Zacks Rank favors stocks that have recently seen positive revisions to their earnings estimates, so investors should rest assured that PB has an improving earnings outlook. But this is just one piece of the puzzle for value investors.

Value investors also tend to look at a number of traditional, tried-and-true figures to help them find stocks that they believe are undervalued at their current share price levels.

Our Value category highlights undervalued companies by looking at a variety of key metrics, including the popular P/E ratio, as well as the P/S ratio, earnings yield, cash flow per share, and a variety of other fundamentals that have been used by value investors for years.

PB currently has a forward P/E ratio of 11.25, while CFR has a forward P/E of 14.90. We also note that PB has a PEG ratio of 0.79. This figure is similar to the commonly-used P/E ratio, with the PEG ratio also factoring in a company's expected earnings growth rate. CFR currently has a PEG ratio of 2.49.

Another notable valuation metric for PB is its P/B ratio of 0.88. Investors use the P/B ratio to look at a stock's market value versus its book value, which is defined as total assets minus total liabilities. By comparison, CFR has a P/B of 2.26.

These metrics, and several others, help PB earn a Value grade of B, while CFR has been given a Value grade of C.

PB has seen stronger estimate revision activity and sports more attractive valuation metrics than CFR, so it seems like value investors will conclude that PB is the superior option right now.

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