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Disney Reportedly Working with Marvel Studios on Short Series

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Disney (DIS - Free Report) , according to reports, is working with its subsidiary, Marvel Studios, on a short series for its streaming service, per Variety.

The service, set to launch in late 2019, will comprise a limited series based on popular characters from Marvel Cinematic Universe (MCU). The series will be produced by Marvel Studios and Kevin Feige, a key person with the studios, is expected to be part of the development.

However, Disney isn’t the first streaming service to host series based on Marvel characters. Netflix’s (NFLX - Free Report) Iron Fist, Daredevil, Luke Cage and Jessica Jones, ABC’s Agents of S.H.I.E.L.D., Hulu’s Runaways and Freeform’s Cloak & Dagger – are all series based on Marvel characters.

The Walt Disney Company Revenue (TTM)

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Disney Going Strong with Streaming Service Plans

Disney’s CEO Bob Iger is confident that the company’s brand recognition and popular content will help to strengthen its position against competitors like Netflix and Amazon (AMZN - Free Report) .

The streaming service is said to feature content from Pixar, Marvel, Lucasfilm and National Geographic. Additionally, Disney is working on building its original content portfolio for its streaming service.

Reportedly, “live action Star Wars series and new episodes of the Star Wars: Clone Wars animated series” are already in the development stage. Moreover, titles such as Captain Marvel, Avengers 4, Aladdin, Toy Story 4, The Lion King, Star Wars: Episode IX, set to release in 2019, will be directly streamed on its platform.

Post completion of the 21st Century Fox acquisition, the streaming service will boost its content offerings with titles such as Avatar, The Fantastic Four, X-Men, The Simpsons and more.

Moreover, Disney’s brand new ESPN+ streaming services launched in April feature UFC, boxing, over 200 college football games, thousands of other college sports events, as well as live MLB, NHL and MLS games. The service has now 1 million paid subscribers.

Notably, the company also landed the rights to Italy's Serie A soccer league that will see it stream 340 matches per season on ESPN+ starting this year.

Competition Rife

Disney is expected to face tough competition from Netflix, which dominates the streaming video market and has made whopping investments in original content. The company expects to spend close to $8 billion on original content in 2018 alone to cater to its growing customer base.

Additionally, partnerships with prolific creators like Ryan Murphy, Shonda Rhimes, Shawn Levy and Jenji Kohan will help Netflix provide differentiated content. Moreover, the growing number of Emmy awards Netflix is receiving definitely showcases its strength in original content.

Amazon is expected to spend roughly $5 billion on original programming this year. Additionally, it plans to acquire Landmark Theatres, which is likely to showcase Amazon’s award-winning films.

Moreover, Apple (AAPL - Free Report) is expected to launch its own streaming service in early 2019. This further intensifies competition.

Despite having a blockbuster content Disney may not find it easy to grab a share of the pie in the streaming space.

The company currently carries a Zacks Rank #4 (Sell).

You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.

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