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Here's Why Investors Should Hold on to TELUS (TU) Stock

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On Jul 4, 2017, leading Canadian telecom operator TELUS Corp. (TU - Free Report) was upgraded by a notch to Zacks Rank #3 (Hold). Over the past three months, the share price of the company has increased 4.5%, outshining the Diversified Communication Services industry’s gain of 1.8 %.

You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.

The Canadian telecom market has become intensely competitive, with rival companies offering newer quad-play bundled services. These services comprise wireless, wireline, high-speed broadband and voice products. TELUS competes with the likes of Rogers Communications Inc. (RCI - Free Report) , Shaw Communications Inc. and BCE Inc. (BCE - Free Report) .

On Jun 23, 2017, TELUS and Huawei, one of the world's largest information and communications technology companies, successfully completed trials of 5G wireless technology using the global 3GPP standards platform. The trial is part of TELUS and Huawei’s ‘5G Living Lab’ in Vancouver.

The trials resulted in wireless speeds of up to 200 times faster than the current LTE networks. It also demonstrated the potential for 5G technology to deliver wireless-to-the-premises connectivity as it has the necessary speed and reliability, allowing smart homes and businesses access to 5G. This achievement is an important step toward building and deploying 3GPP-unified 5G networks around the world.

TELUS has teamed up with Mojio to deliver connected car services in Canada. Mojio devices will allow drivers to connect their vehicles to the internet through the TELUS network, thus allowing easy tracing, monitoring and identification of cars using smartphones.

The company has also introduced the TELUS Global Internet of Things (IoT) Connectivity platform to deliver seamless connectivity and simplified billing across 200 networks globally, to support the expansion of Canadian business enterprises.

In Canada’s wireless spectrum auction last May, TELUS paid for the lion’s share of the spectrum value, shelling out C$478.82 million for 122 licenses in the 2.5 GHz band. This recently acquired spectrum will complement TELUS' existing low band spectrum, which has better penetration and travels afar in rural areas.

On the flip side, TELUS faces fierce competition in both wireless and wireline segments. At the wireless segment, it competes against Rogers Communications and Bell Canada and faces threats from small regional carriers like MTS in Manitoba and SaskTel in Saskatchewan. Cable TV operators such as Shaw Communications pose threats on the wireline side.

We believe that these are the reasons for the stock currently carrying a Zacks Rank #3 (Hold).

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