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The Zacks Rank Guide

The Zacks Rank Guide

Harnessing the Power of Earnings Estimate Revisions

Knowledge is power. Learn how the Zacks Rank works and how it achieves its average gain of +24.15% per year. Your confidence will soar as well as your profits.

See how to apply the Zacks Rank in your own trading, and start beating the market on your next trade.

Education Videos

Zacks and the Zacks Rank

Zacks and the Zacks Rank

Learn how Len Zacks and his breakthrough discovery in 1979 led to the creation the famous Zacks Rank and started his renowned firm Zacks Investment Research.

Learn how Len Zacks and his breakthrough discovery ...

The Influence of Institutional Investors

The Influence of Institutional Investors

Institutional investors can and do move the market. Discover how you can use this information to your advantage through the use of the Zacks Rank.

Institutional investors can and do move the market. ...

Where Do Earnings Estimates Come From?

Where Do Earnings Estimates Come From?

Discover the secret behind earnings estimates and earnings estimate revisions and how it can lead to dramatic stocks gains.

Discover the secret behind earnings estimates and earnings ...

Zacks Rank Performance

Zacks Rank Performance

See real life practical examples of both short-term and long-term trades and how the Zacks Rank can get you in and keep you in on the most profitable stocks.

See real life practical examples of both short-term ...

Four Factors Behind the Zacks Rank Performance

Four Factors Behind the Zacks Rank Performance

The Zacks Rank is comprised of four factors called Agreement, Magnitude, Upside and Surprise. Discover how these four factors can lead to dramatic stock gains.

The Zacks Rank is comprised of four factors ...

Examples of the Zacks Rank in Action

Examples of the Zacks Rank in Action

See real life practical examples of both short-term and long-term trades and how the Zacks Rank can get you in and keep you in on the most profitable stocks.

See real life practical examples of both short-term ...

Zacks Rank and Momentum Investing

Zacks Rank and Momentum Investing

Learn the secrets of Momentum Style traders, including both price and earnings momentum and how to apply the Zacks Rank to find the best stocks for this style.

Learn the secrets of Momentum Style traders, including ...

Zacks Rank and Aggressive Growth Trading

Zacks Rank and Aggressive Growth Trading

Learn how to pick Growth Stocks the right way with the Zacks Rank and how you can avoid the most common mistake growth investors make.

Learn how to pick Growth Stocks the right ...

Zacks Rank and Value Investing

Zacks Rank and Value Investing

Value Investing is one of the best ways to trade. But not all value stocks are bargains. Learn how to pick and time the best value stocks with the Zacks Rank.

Value Investing is one of the best ways ...

Zacks Rank and Growth & Income Investing

Zacks Rank and Growth & Income Investing

You don’t have to be retired to appreciate the benefit of dividend paying stocks. Learn how to find both growth and income stocks with the Zacks Rank.

You don’t have to be retired to ...

Zacks Style Score

With the Zacks Style Scores, picking the best Zacks Rank stocks just got easier and much more profitable.

Academic research has proven that stocks with the best growth, value, and momentum characteristics outperform the market. That is why we have assigned individual style scores of A, B, C, D, or F to each stock.

Investor Training

Zacks Method For Trading

Learn how to use the Zacks Rank, a powerful trading advantage that will help you achieve success. With the step-by-step instructions in Zacks Method for Trading, you'll learn how to use the Zacks Rank to find stocks that outperform the market on your own. Since 1988, our proven Zacks Rank stock-rating system has more than doubled the S&P 500 with an average gain of +24.15% per year. These returns cover a period from January 1, 1988 through March 4, 2024.

Earnings ESP EducationEarnings ESP Education

Earnings ESP (Expected Surprise Prediction) is a potent tool that investors can use to select better stocks for their portfolios. Earnings season can feel like a crapshoot sometimes. Even the 'best' companies are not immune to posting a negative surprise.

But there is a way to significantly tilt the odds in your favor of being in stocks that positively surprise, and being out of stocks that negatively surprise. And that's with Zacks Earnings ESP. While nothing is 100%, our time tested Earnings ESP has 70% accuracy in predicting which stocks will positively surprise.

Additional Resources

Top 5 Valuation Secrets

Apply the secrets of the Top 5 Valuation metrics in your own trading for the most profitable results. Take advantage of these amazing statistics and other strategies in the Research Wizard.