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Sportradar (SRAD) Secures Deal With ATP for Tennis Betting
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Sportradar Group AG (SRAD - Free Report) has inked a groundbreaking multi-year agreement with ATP, gaining global data and streaming rights for betting, along with media data rights for all ATP Tour and ATP Challenger Tour events. The collaboration aims to propel commercial growth and enhance fan engagement by introducing innovative betting and media products.
Launching in December 2023, Sportradar's ATP Service+ introduces cutting-edge solutions for fan and bettor interaction, offering augmented streaming, expanded in-play betting markets, personalized betting products and more. These innovations aim to enhance fan engagement and drive commercial growth in the sports betting market.
The partnership extends beyond betting, as Sportradar will collaborate with Tennis Data Innovations (TDI) to create media products, including in-depth statistical analysis and insights. Additionally, Sportradar's Integrity Services will play a crucial role in safeguarding ATP events against betting-related match-fixing, ensuring the integrity of competitions.
Image Source: Zacks Investment Research
David Lampitt, CEO of TDI, emphasizes the strategic opportunity to elevate the fan experience through advanced technologies. The collaboration aims to position tennis as a technologically advanced sport, offering a more immersive and entertaining experience for fans.
With this groundbreaking agreement, Sportradar not only strengthens its position in the sports technology market but also taps into new revenue streams and fan engagement opportunities, setting the stage for continued growth and success in the dynamic world of sports betting and media. Shares of SRAD have gained 4.1% in the past year compared with the industry’s growth of 3.8%.
Zacks Rank & Key Picks
Sportradar currently carries a Zacks Rank #3 (Hold).
Royal Caribbean Cruises Ltd. (RCL - Free Report) currently sports a Zacks Rank #1 (Strong Buy). RCL has a trailing four-quarter earnings surprise of 28.3% on average. Shares of RCL have surged 115.9% in the past year. You can see the complete list of today’s Zacks #1 Rank stocks here.
The Zacks Consensus Estimate for RCL’s 2023 sales and EPS indicates a rise of 57.7% and 187.9%, respectively, from the year-ago period’s levels.
Live Nation Entertainment, Inc. (LYV - Free Report) sports a Zacks Rank #1 at present. The company has a trailing four-quarter earnings surprise of 37.5% on average. Shares of LYV have gained 17.4% in the past year.
The Zacks Consensus Estimate for LYV’s 2023 sales and EPS indicates a rise of 28.6% and 132.8%, respectively, from the year-ago period’s levels.
JAKKS Pacific, Inc. (JAKK - Free Report) currently sports a Zacks Rank #1. The company has a trailing four-quarter earnings surprise of 61.8% on average. Shares of JAKK have increased 94.5% in the past year.
The Zacks Consensus Estimate for JAKK’s 2024 sales indicates an increase of 3.5% from the year-ago period’s levels.
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Sportradar (SRAD) Secures Deal With ATP for Tennis Betting
Sportradar Group AG (SRAD - Free Report) has inked a groundbreaking multi-year agreement with ATP, gaining global data and streaming rights for betting, along with media data rights for all ATP Tour and ATP Challenger Tour events. The collaboration aims to propel commercial growth and enhance fan engagement by introducing innovative betting and media products.
Launching in December 2023, Sportradar's ATP Service+ introduces cutting-edge solutions for fan and bettor interaction, offering augmented streaming, expanded in-play betting markets, personalized betting products and more. These innovations aim to enhance fan engagement and drive commercial growth in the sports betting market.
The partnership extends beyond betting, as Sportradar will collaborate with Tennis Data Innovations (TDI) to create media products, including in-depth statistical analysis and insights. Additionally, Sportradar's Integrity Services will play a crucial role in safeguarding ATP events against betting-related match-fixing, ensuring the integrity of competitions.
Image Source: Zacks Investment Research
David Lampitt, CEO of TDI, emphasizes the strategic opportunity to elevate the fan experience through advanced technologies. The collaboration aims to position tennis as a technologically advanced sport, offering a more immersive and entertaining experience for fans.
With this groundbreaking agreement, Sportradar not only strengthens its position in the sports technology market but also taps into new revenue streams and fan engagement opportunities, setting the stage for continued growth and success in the dynamic world of sports betting and media. Shares of SRAD have gained 4.1% in the past year compared with the industry’s growth of 3.8%.
Zacks Rank & Key Picks
Sportradar currently carries a Zacks Rank #3 (Hold).
Some better-ranked stocks in the Zacks Consumer Discretionary sector are:
Royal Caribbean Cruises Ltd. (RCL - Free Report) currently sports a Zacks Rank #1 (Strong Buy). RCL has a trailing four-quarter earnings surprise of 28.3% on average. Shares of RCL have surged 115.9% in the past year. You can see the complete list of today’s Zacks #1 Rank stocks here.
The Zacks Consensus Estimate for RCL’s 2023 sales and EPS indicates a rise of 57.7% and 187.9%, respectively, from the year-ago period’s levels.
Live Nation Entertainment, Inc. (LYV - Free Report) sports a Zacks Rank #1 at present. The company has a trailing four-quarter earnings surprise of 37.5% on average. Shares of LYV have gained 17.4% in the past year.
The Zacks Consensus Estimate for LYV’s 2023 sales and EPS indicates a rise of 28.6% and 132.8%, respectively, from the year-ago period’s levels.
JAKKS Pacific, Inc. (JAKK - Free Report) currently sports a Zacks Rank #1. The company has a trailing four-quarter earnings surprise of 61.8% on average. Shares of JAKK have increased 94.5% in the past year.
The Zacks Consensus Estimate for JAKK’s 2024 sales indicates an increase of 3.5% from the year-ago period’s levels.