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AB InBev (BUD) to Sell SABMiller's Eastern Europe Assets

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Following the completion of its mega-merger with SABMiller in Oct 2016, Anheuser-Busch InBev SA/NV (BUD - Free Report) , alias AB InBev, is still in the process of fulfilling the regulatory requirements for the deal. In this regard, the company recently agreed to sell some of SABMiller’s eastern European businesses to Japan’s Asahi Group Holdings, Ltd. for €7.3 billion (or US$7.8 billion).

Per the deal, AB InBev will dispose SABMiller’s businesses in five countries namely, Poland, Czech Republic, Slovakia, Hungary and Romania (termed as CEE Business), as was already promised to the European Commission. The sale which awaits an approval from the European Commission, includes leading beer brands like Pilsner Urquell, Kozel and Tyskie, is likely to close in the first half of 2017.

The sale of aforementioned assets is a ploy on the part of the Budweiser maker to meet the antitrust commitments. However, the deal has significant importance for Asahi as it presents a lucrative opportunity to diversify outside its home market, where the brewers’ are plagued by an aging and shrinking population.

Additionally, this acquisition complements Asahi’s previous buy of the Western European brewing assets from AB InBev for €2.55 billion, including SABMiller’s premium beer brands Peroni and Grolsch, and British craft brewer Meantime. Together, the assets acquired from AB InBev provide Asahi the platform to expand in Europe and establish itself as a global player. Further, the recent acquisition will bring the company to the third spot among the Asian brewers.

While the deal raises the optimism of investors, we note that shares of AB InBev have dropped nearly 17% year to date. Moreover, this Zacks Rank #5 (Strong Sell) stock has underperformed the Zacks Categorized Beverages – Alcoholic industry which has declined 4.8% year to date.

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