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Outfront Partners with CBS & Turner to Display NCAA Scores

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Outfront Media Inc. (OUT - Free Report) has collaborated with CBS and Turner Broadcasting to present real-time scores of 2017 NCAA Men's Basketball Tournament to its digital canvases. The New York-based real estate investment trust (REIT) is implementing this display at commuter rails, bus stations and digital screens to the residents of New York City, Atlanta, Detroit, Dallas and Washington D.C.

Outfront is a leading provider of out-of-home advertising space in key markets throughout the U.S. and Canada. Along with its billboard, transit and digital displays, the company provides advertising services to diverse industries across the top 25 U.S. markets and more than 150 markets in the U.S and Canada.

The company is constantly striving to convert its business from traditional static billboard advertising to digital displays. In doing so, the company has launched ON Smart Media platform to develop software and hardware solutions to target new consumers.

This facility indicates the successful implementation of the integrated technology. Through this partnership with CBS and Turner Broadcasting, fans can stay updated with real time information about the tournament.

Currently, Outfront carries a Zacks Rank #3 (Hold).

Shares of Outfront outperformed the Zacks categorized REIT and Equity Trust - Other industry, in the last three months. During this time, shares of the company gained 6.1%, whereas the industry gained 1.5%.

Investors interested in the REIT space, may consider stocks like Global Net Lease, Inc. (GNL - Free Report) , CoreSite Realty Corporation (COR - Free Report) and CorEnergy Infrastructure Trust, Inc. (CORR - Free Report) . All these stocks carry a Zacks Rank #2 (Buy). You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.

In the last 30 days, Global Net Lease’s FFO per share for first-quarter 2017 escalated 11.1% to 60 cents.

In the last seven days, CoreSite Realty’s FFO per share for first-quarter 2017 increased 0.9% to $1.06.

CorEnergy Infrastructure Trust’s first-quarter 2017 FFO per share estimates moved up 6.5% to $1.14, in the last 30 days.

Note: FFO, a widely used metric to gauge the performance of REITs, is obtained after adding depreciation and amortization and other non-cash expenses to net income. All EPS numbers presented in this write up represent FFO per share.

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