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TROW's January AUM Rises 1.2% Sequentially: Will the Trend Continue?

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Key Takeaways

  • TROW's January AUM reached $1.80T, up 1.2% from December 2025.
  • Multi-asset and target-date portfolios drove sequential growth in TROW's AUM.
  • Equity AUM remained flat while fixed income and alternatives rose modestly.

T. Rowe Price Group, Inc. (TROW - Free Report) has announced preliminary assets under management of $1.80 trillion as of Jan. 31, 2026, reflecting a 1.2% increase from the prior month. The company experienced net outflows of $5.2 billion during the month, which were partially offset by favorable market performance.

At the end of January, T. Rowe Price’s equity products totaled $879 billion, unchanged from December 2025. Fixed income (including money market) rose marginally to $213 billion, while multi-asset products increased nearly 3% to $646 billion, reflecting strong client demand. Alternative products also reached $59 billion, up 1.7% sequentially.

Meanwhile, the company’s target-date retirement portfolios totaled $580 billion, rising 3.4% from the prior month, demonstrating the continued strength of the company’s retirement-focused franchise.

T. Rowe Price benefits from a well-diversified AUM mix across asset classes, client segments and geographies, providing stability to its asset base. Over the five years (2020-2025), the company’s AUM registered a compound annual growth rate (CAGR) of 3.8%, supported by market appreciation and sustained demand for multi-asset and fixed-income solutions.

TROW’s long-term performance has also remained resilient. Over the past five years ending Dec. 31, 2025, 46% of the company’s U.S. mutual funds’ AUM outperformed the Morningstar median, while 43% exceeded the passive peer median. Along with strong fund performance, investment advisory clients outside the United States represented 8.8% of total AUM, which underpins its geographic diversification.

Hence, supported by a strong brand, consistent investment track record and healthy business volumes, T. Rowe Price is well-positioned to sustain AUM growth in the upcoming period.

TROW’s Peers Showing Steady AUM Expansion

T. Rowe Price’s peers, including Franklin Resources, Inc. (BEN - Free Report) and Invesco Ltd. (IVZ - Free Report) , have also recorded steady growth in their AUM.

Franklin reported a preliminary AUM of $1.71 trillion as of Jan. 31, 2026, up 1.3% sequentially. Growth was driven by market appreciation and long-term net inflows of $1.5 billion, partially offset by net outflows at Western Asset Management. Over the last five fiscal years ending 2025, Franklin’s AUM recorded a CAGR of 3.1%, supported by strategic acquisitions and partnerships that have strengthened its alternatives, retirement and ETF offerings.

Invesco also recorded steady AUM growth. Despite a decline in 2022, Invesco’s five-year CAGR ended 2025 at 10%. The 2019 OppenheimerFunds acquisition boosted its AUM, while private market partnerships with LGT Capital Partners and Barings, and December 2025 QQQ Trust conversion into an open-end ETF, have supported over $400 billion of AUM and revenue growth.

T. Rowe Price’s Zacks Rank & Price Performance

Over the past six months, TROW shares have lost 14.7% compared with the industry’s 14.9% decline.

Zacks Investment Research

Image Source: Zacks Investment Research

Currently, T. Rowe Price carries a Zacks Rank #4 (Sell).

You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.

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