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Compared to Estimates, Harley-Davidson (HOG) Q3 Earnings: A Look at Key Metrics
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For the quarter ended September 2026, Harley-Davidson (HOG - Free Report) reported revenue of $971.88 million, down 10% over the same period last year. EPS came in at $0.40, compared to $3.10 in the year-ago quarter.
The reported revenue compares to the Zacks Consensus Estimate of $1.06 billion, representing a surprise of -8.22%. The company delivered an EPS surprise of -9.09%, with the consensus EPS estimate being $0.44.
While investors closely watch year-over-year changes in headline numbers -- revenue and earnings -- and how they compare to Wall Street expectations to determine their next course of action, some key metrics always provide a better insight into a company's underlying performance.
Since these metrics play a crucial role in driving the top- and bottom-line numbers, comparing them with the year-ago numbers and what analysts estimated about them helps investors better project a stock's price performance.
Here is how Harley-Davidson performed in the just reported quarter in terms of the metrics most widely monitored and projected by Wall Street analysts:
HDMC Worldwide Motorcycle Shipments - Total: 33,616 compared to the 36,136 average estimate based on three analysts.
Worldwide Retail Sales of Harley-Davidson Motorcycles - United States: 23,812 versus 21,034 estimated by two analysts on average.
Worldwide Retail Sales of Harley-Davidson Motorcycles - Canada: 1,791 versus 1,654 estimated by two analysts on average.
Worldwide Retail Sales of Harley-Davidson Motorcycles - EMEA: 4,764 compared to the 5,235 average estimate based on two analysts.
Revenue- Motorcycles and related products- HDMC revenue- Licensing: $4.61 million compared to the $5.53 million average estimate based on three analysts. The reported number represents a change of -17% year over year.
Revenue- Live Wire: $7.86 million versus $9.78 million estimated by three analysts on average. Compared to the year-ago quarter, this number represents a +41.4% change.
Revenue- Motorcycles and related products- HDMC revenue- Apparel: $55.2 million compared to the $53.86 million average estimate based on three analysts. The reported number represents a change of -1.5% year over year.
Revenue- Financial services/ HDFS revenue: $110.76 million versus $123.18 million estimated by three analysts on average. Compared to the year-ago quarter, this number represents a -57.6% change.
Revenue- Motorcycles and related products- HDMC revenue- Other: $17.7 million versus $21.66 million estimated by three analysts on average. Compared to the year-ago quarter, this number represents a -23.9% change.
Revenue- Motorcycles and related products- HDMC revenue: $964.02 million compared to the $1.05 billion average estimate based on three analysts.
Revenue- Motorcycles and related products- HDMC revenue- Motorcycles: $733.57 million compared to the $804.94 million average estimate based on three analysts. The reported number represents a change of -10.7% year over year.
Revenue- Motorcycles and related products- HDMC revenue- Parts & Accessories: $152.94 million versus $163.45 million estimated by three analysts on average. Compared to the year-ago quarter, this number represents a -8.6% change.
Shares of Harley-Davidson have returned +20.8% over the past month versus the Zacks S&P 500 composite's +0.9% change. The stock currently has a Zacks Rank #2 (Buy), indicating that it could outperform the broader market in the near term.
View the Zacks #1 Rank List
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Compared to Estimates, Harley-Davidson (HOG) Q3 Earnings: A Look at Key Metrics
For the quarter ended September 2026, Harley-Davidson (HOG - Free Report) reported revenue of $971.88 million, down 10% over the same period last year. EPS came in at $0.40, compared to $3.10 in the year-ago quarter.
The reported revenue compares to the Zacks Consensus Estimate of $1.06 billion, representing a surprise of -8.22%. The company delivered an EPS surprise of -9.09%, with the consensus EPS estimate being $0.44.
While investors closely watch year-over-year changes in headline numbers -- revenue and earnings -- and how they compare to Wall Street expectations to determine their next course of action, some key metrics always provide a better insight into a company's underlying performance.
Since these metrics play a crucial role in driving the top- and bottom-line numbers, comparing them with the year-ago numbers and what analysts estimated about them helps investors better project a stock's price performance.
Here is how Harley-Davidson performed in the just reported quarter in terms of the metrics most widely monitored and projected by Wall Street analysts:View all Key Company Metrics for Harley-Davidson here>>>
Shares of Harley-Davidson have returned +20.8% over the past month versus the Zacks S&P 500 composite's +0.9% change. The stock currently has a Zacks Rank #2 (Buy), indicating that it could outperform the broader market in the near term.