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The Zacks Industry Rank assigns a rating to each of the 257 X (Expanded) Industries based on their average Zacks Rank.
An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.
The industry with the best average Zacks Rank would be considered the top industry (1 out of 257), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (257 out of 257) would place in the bottom 1%.
Studies have shown that roughly half of a stock's price movement can be attributed to the group that it's in. In fact, the top 50% of Zacks Ranked Industries outperforms the bottom 50% by a factor of more than 2 to 1.
The industry with the best average Zacks Rank would place in the top 1% of Zacks Ranked Industries, while the industry with the worst average Zacks Rank would place in the bottom 1%. By focusing on the top stocks within the top 50% of Zacks Ranked Industries, you can dramatically improve your stock picking success.
Industry Earnings Trends highlight the number of companies in that industry that have reported, and shows whether they've Beat, Met, or Missed their consensus estimates.
Industries with a higher percentage of companies that have Beat (Positively Surprised) usually means that something good is happening to that group as a whole for so many companies to be positively surprising. And studies have shown that companies that positively surprise have a greater likelihood of positively surprising in the future (or missing if they've recently missed).
For this reason, looking at industries with the highest percentage of Positive Surprises (Beats) can be a great aid in forecasting which industry could have the highest probability of positively surprising in the future.
Industry Description
This industry includes providers of advertising, marketing, and corporate communications services like Omnicom Group Inc. (OMC)
