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Zacks Industry Outlook Highlights Swisscom, Deutsche Telekom AG and Telefonica

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For Immediate Release

Chicago, IL – December 8, 2022 – Today, Zacks Equity Research discusses Swisscom AG (SCMWY - Free Report) , Deutsche Telekom AG (DTEGY - Free Report) and Telefónica, S.A. (TEF - Free Report) .

Industry: Communication Services


The Zacks Diversified Communication Services industry appears to be mired in demand volatility as consumers prefer to switch to low-priced alternatives to tide over the challenging macroeconomic environment induced by high inflationary pressure. Moreover, high capital expenditures for 5G infrastructure upgrades, unpredictable raw material prices, continued supply-chain disruptions and margin erosion due to price wars have dented the industry’s profitability.

Nevertheless, Swisscom AG, Deutsche Telekom AG and Telefónica, S.A. should benefit in the long run from higher demand for scalable infrastructure for seamless connectivity amid the wide proliferation of IoT driven by an accelerated 5G rollout.

Industry Description

The Zacks Diversified Communication Services industry comprises firms that provide a wide array of communication services, including wireless, wireline and Internet, to business enterprises and consumers. These companies offer mobile and wireline telephone services along with high-speed Internet, direct-to-home satellite television and other value-added services.

In addition to providing integrated information and communications technology services to businesses and governments, some of these companies operate as local exchange carriers or full-service providers of data center colocation and related managed services in state-of-the-art data center facilities. Some industry participants also provide IP networks, private lines, network management and hosting services, along with sales, installation and maintenance of major branded IT and telephony equipment.

What's Shaping the Future of the Diversified Communication Services Industry?

Waning Demand for Legacy Services: Efforts to offset substantial capital expenditure for upgrading network infrastructure by raising fees have resulted in reduced demand, as customers prefer to switch to lower-priced alternatives. Moreover, local-line access for traditional telephony services continues to decline among large customers due to higher wireless substitution and migration to IP-based services.

This is reflected in the persistent erosion in overall network access services on a year-over-year basis, hurting revenues of local and long-distance operations. With Digital Subscriber Line and cable modems gaining widespread acceptance, customers are deactivating extra phone lines that were earlier used to access the Internet via dial-up modems.

In addition, a shift toward wireless services and the aggressive rollout of VoIP and long-distance services by Tier-1 competitors have resulted in access line erosion. These adverse impacts have become more pronounced with fresh lockdown restrictions in China and the prolonged Russia-Ukraine war.

Raw Material Price Volatility: Although the supply chain woes have declined compared to the beginning of the year, the industry continues to face a dearth of chips, which are the building blocks for various equipment used by telecom carriers. Moreover, high raw material prices due to inflation and economic sanctions against the Putin regime have affected the operation schedule of various firms.

Extended lead times for basic components are also likely to impact the delivery schedule and escalate production costs. The demand-supply imbalance has crippled operations and largely affected profitability due to inflated equipment prices.

Short-Term Profitability Compromised: Video and other bandwidth-intensive applications have witnessed exponential growth owing to the wide proliferation of smartphones and increased deployment of the superfast 5G technology. This has forced the industry participants to invest considerably in LTE, broadband and fiber to provide additional capacity and ramp up the Internet and wireless networks.

These companies are rapidly transforming themselves from legacy copper-based telecommunications firms to technology powerhouses with capabilities to meet the growing demand for flexible data, video, voice and IP solutions. The industry participants continue to focus on leveraging wireline momentum, expanding media coverage, improving customer service and achieving a competitive cost structure to generate higher average revenue per user while attracting new customers.

Also, these firms offer the flexibility to better manage data traffic by leveraging indigenous software-defined networks to enable low-latency, high-bandwidth applications for faster access to data processing. Although these infrastructure investments are likely to prove beneficial in the long run, short-term profitability has largely been compromised.

Integrated Customized Offering to Mitigate Risks: To improve profitability, the companies are increasingly focusing on providing support services to various small and mid-sized businesses (SMBs) with an integrated portfolio of voice, data and technology services. The firms are tailoring their services to suit individual business needs and are facilitating SMBs to better adapt themselves to necessary technology advancements.

At the same time, the industry is battling hard-to-mitigate operating risks stemming from volatility in demand, an unpredictable business environment led by the virus outbreak and challenging geopolitical scenarios by offering free services to low-income families and seamless wireless connectivity to the masses.

Zacks Industry Rank Indicates Bullish Trends

The Zacks Diversified Communication Services industry is housed within the broader Zacks Utilities sector. It carries a Zacks Industry Rank #98, which places it in the top 39% of more than 250 Zacks industries.

The group’s Zacks Industry Rank, which is basically the average of the Zacks Rank of all the member stocks, indicates encouraging near-term prospects. Our research shows that the top 50% of the Zacks-ranked industries outperform the bottom 50% by a factor of more than 2 to 1. The industry’s positioning in the top 50% of the Zacks-ranked industries is a result of a positive earnings outlook for the constituent companies in aggregate.

Before we present a few diversified communication stocks that are well-positioned to outperform the market based on a relatively modest earnings outlook, let’s take a look at the industry’s recent stock market performance and valuation picture.

Industry Outperforms S&P 500, Lags Sector

The Zacks Diversified Communication Services industry has outperformed the S&P 500 composite over the past year but lagged the broader Zacks Utilities sector largely due to macroeconomic challenges.

The industry has lost 13.5% over this period compared with the S&P 500’s and the sector’s decline of 16.1% and 1.9%, respectively.

Industry's Current Valuation

On the basis of the trailing 12-month enterprise value-to-EBITDA (EV/EBITDA), which is the most appropriate multiple for valuing telecom stocks, the industry is currently trading at 16.32X compared with the S&P 500’s 12.14X. It is trading below the sector’s trailing 12-month EV/EBITDA of 20.04X.

Over the past five years, the industry has traded as high as 16.49X and as low as 7.11X and at the median of 11.74X.

3 Diversified Communication Services Stocks to Keep an Eye On

Deutsche Telekom AG: Headquartered in Bonn, Germany, Deutsche Telecom is one of the largest telecommunications service providers in Europe. In addition to its strong position in the domestic market, the company is likely to benefit from the accretive post-merger integration of T-Mobile US Inc. and Sprite in the United States, in which it owns about 43% stake.

The removal of forced cable TV access in multiple dwelling units in Germany through telecom legislation is likely to help the company expand its broadband market. Moreover, an aggressive fiber rollout strategy across the country is expected to augment its domestic market hold.

The Zacks Consensus Estimate for current-year earnings has been revised 17.2% upward over the past year. It has a VGM Score of A and a long-term earnings growth expectation of 13.8%. The stock has gained 10.8% in the past year. Deutsche Telecom sports a Zacks Rank #1 (Strong Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.

Swisscom AG: Headquartered in Bern, Switzerland, Swisscom offers mobile and fixed-network telecommunications services across the country and Italy. A wealthy domestic market with stable economic conditions, a relatively lax regulatory environment compared to the EU, its dominant market position and a strong leadership team are some of the key growth drivers of the company.

With a complete spectrum of state-of-the-art data services, from leased lines to integrated solutions for corporate and residential customers, Swisscom’s healthy growth momentum is likely to continue. The Zacks Consensus Estimate for current-year and next-year earnings has been revised upward by 3.4% and 3.3%, respectively, since September 2022. The stock carries a Zacks Rank #3 (Hold).

Telefónica, S.A. : Based in Madrid, Spain, Telefonica provides mobile and fixed communication services in Europe and Latin America. In recent years, it has invested heavily in the deployment and transformation of its network to provide excellent connectivity in terms of capacity, speed, coverage and security.

Telefonica aims to optimize value creation by prioritizing investment in its core operations (Spain, Germany, the U.K. and Brazil). The company has restructured its Latin American business while remaining focused on other key European markets and the United States. With a major upheaval in eight Latin American markets, the company aims to “reinvent” itself amid a challenging macroeconomic environment. It has accelerated the deployment of ultra-fast networks and is augmenting its 5G network infrastructure in Spain by reinforcing the long-term partnership with Huawei.

The Zacks Consensus Estimate for current-year and next-year earnings has been revised upward by 30.8% and 23.1%, respectively, over the past year. The stock carries a Zacks Rank #3 and has a long-term earnings growth expectation of 15.9%.

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Past performance is no guarantee of future results. Inherent in any investment is the potential for loss. This material is being provided for informational purposes only and nothing herein constitutes investment, legal, accounting or tax advice, or a recommendation to buy, sell or hold a security. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. It should not be assumed that any investments in securities, companies, sectors or markets identified and described were or will be profitable. All information is current as of the date of herein and is subject to change without notice. Any views or opinions expressed may not reflect those of the firm as a whole. Zacks Investment Research does not engage in investment banking, market making or asset management activities of any securities. These returns are from hypothetical portfolios consisting of stocks with Zacks Rank = 1 that were rebalanced monthly with zero transaction costs. These are not the returns of actual portfolios of stocks. The S&P 500 is an unmanaged index. Visit for information about the performance numbers displayed in this press release.

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