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The Southern Company (SO)

(Delayed Data from NYSE)

$78.14 USD

78.14
4,939,757

-0.11 (-0.14%)

Updated May 10, 2024 04:00 PM ET

After-Market: $78.14 0.00 (0.00%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.20%
2Buy18.04%
3Hold9.52%
4Sell5.20%
5Strong Sell2.60%
S&P50011.13%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

Zacks Premium - The only way to fully access the Zacks Rank

3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

Value Score A
Growth Score A
Momentum Score A
VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value C Growth D Momentum D VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 38% (96 out of 251)

Industry: Utility - Electric Power

Zacks Premium FeatureView All Zacks #1 Ranked Stocks

Better trading starts here.

Brokerage Reports

Research for SO

The Zacks Equity Research reports, or ZER for short, are our in-house, independently produced research reports.

The ever popular one-page Snapshot reports are generated for virtually every single Zacks Ranked stock. It's packed with all of the company's key stats and salient decision making information. Including the Zacks Rank, Zacks Industry Rank, Style Scores, the Price, Consensus & Surprise chart, graphical estimate analysis and how a stocks stacks up to its peers.

The detailed multi-page Analyst report does an even deeper dive on the company's vital statistics. In addition to all of the proprietary analysis in the Snapshot, the report also visually displays the four components of the Zacks Rank (Agreement, Magnitude, Upside and Surprise); provides a comprehensive overview of the company business drivers, complete with earnings and sales charts; a recap of their last earnings report; and a bulleted list of reasons to buy or sell the stock. It also includes an industry comparison table to see how your stock compares to its expanded industry, and the S&P 500.

Researching stocks has never been so easy or insightful as with the ZER Analyst and Snapshot reports.

Learn more about Zacks Equity Research reports

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Southern Company (The) [SO]

Reports for Purchase

Showing records 661 - 680 ( 806 total )

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 661

07/18/2016

Daily Note

Pages: 10

2Q16 Utilities Earning Preview

Provider: KEYBANC CAPITAL MARKETS

Analyst: RIDZON P

Price: 25.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 662

07/11/2016

Company Report

Pages: 7

Price: 24.95

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 663

06/15/2016

Company Report

Pages: 7

Price: 24.95

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 664

06/08/2016

Industry Report

Pages: 28

Energy Industry Research -Electric Utilities Quarterly Review and Sector Outlook

Provider: KEYBANC CAPITAL MARKETS

Analyst: RIDZON P

Price: 75.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 665

05/16/2016

Company Report

Pages: 7

Price: 24.95

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 666

05/11/2016

Company Report

Pages: 7

Price: 24.95

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 667

05/03/2016

Daily Note

Pages: 16

Morning Meeting Notes

Provider: KEYBANC CAPITAL MARKETS

Price: 50.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 668

05/02/2016

Daily Note

Pages: 18

Strong Mainline Pipe Construction Outlook Despite Midstream Headwinds

Provider: KEYBANC CAPITAL MARKETS

Analyst: TUCKER M

Price: 50.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 669

05/02/2016

Company Report

Pages: 7

Price: 24.95

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 670

04/27/2016

Daily Note

Pages: 3

1Q16 Earnings Results Above Views

Provider: KEYBANC CAPITAL MARKETS

Analyst: RIDZON P

Price: 10.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 671

04/18/2016

Daily Note

Pages: 9

Energy: 1Q16 Earnings Preview, Mild Weather Makes for a Challenge

Provider: KEYBANC CAPITAL MARKETS

Analyst: RIDZON P

Price: 25.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 672

04/05/2016

Company Report

Pages: 7

Price: 24.95

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 673

03/03/2016

Company Report

Pages: 7

Price: 24.95

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 674

02/03/2016

Daily Note

Pages: 3

4Q15 Earnings Results Beat, Slight Delay at Kemper

Provider: KEYBANC CAPITAL MARKETS

Analyst: RIDZON P

Price: 10.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 675

02/03/2016

Company Report

Pages: 4

Acquisition Shares and MACRS to Impact 2016

Provider: KEYBANC CAPITAL MARKETS

Analyst: RIDZON P

Price: 10.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 676

01/29/2016

Company Report

Pages: 7

Price: 24.95

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 677

01/21/2016

Daily Note

Pages: 15

Morning Meeting Notes

Provider: KEYBANC CAPITAL MARKETS

Price: 50.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 678

01/20/2016

Daily Note

Pages: 12

4Q15 Preview: Stable Utility EPS Growth in 2016 Trumps 4Q Weather Headwind

Provider: KEYBANC CAPITAL MARKETS

Analyst: RIDZON P

Price: 25.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 679

01/13/2016

Industry Report

Pages: 21

Clean Power Plan in 2016 and Beyond: - Survey of State Regulators Provides Insight to Clean Power Plan

Provider: KEYBANC CAPITAL MARKETS

Analyst: AFZAL T

Price: 75.00

Research Provided by a Third Party

Company: Southern Company (The)

Industry: Utility - Electric Power

Record: 680

12/30/2015

Company Report

Pages: 7

Price: 24.95