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ad-tech: Archive

Zacks Equity Research

Is Pinterest's AI Strategy Creating Long-Term Value for Investors?

PINS leverages AI to boost content discovery, personalization, and ad performance, making ideas easier to find and shop.

SNAPPositive Net Change PINSPositive Net Change METANegative Net Change

Vaishali Doshi

TTD vs. AMZN: Which Ad-Tech Stock Is the Smarter Buy Now?

Amazon's accelerating advertising business is reshaping the competitive landscape for pure-play ad-tech players like The Trade Desk.

AMZNPositive Net Change TTDPositive Net Change

Zacks Equity Research

Can tvScientific Buyout for CTV Platform Propel Pinterest's Shares?

PINS is buying tvScientific to bring its ad business to connected TV, letting advertisers measure TV ad impact and reach users across more screens.

SNAPPositive Net Change PINSPositive Net Change RDDTNegative Net Change

Subham Roy

APPS vs. PUBM: Which Stock Has an Edge in the AdTech Market?

Digital Turbine gains momentum while PubMatic shifts strategy amid changing DSP demand and tightening AdTech dynamics.

APPSNegative Net Change PUBMNegative Net Change

Vaishali Doshi

Does TTD Have the Financial Strength to Fuel Its Next Growth Phase?

TTD's strong, debt-free balance sheet powers AI innovation, global expansion and continued investment momentum.

AMZNPositive Net Change TTDPositive Net Change PUBMNegative Net Change

Kashvi Chandgothia

Baidu Trading at a Discount at 20.4x P/E: Buy, Sell or Hold the Stock?

BIDU's discounted valuation meets surging AI and robotaxi traction, but deep advertising declines complicate the stock???s near-term setup.

BIDUPositive Net Change TCEHYPositive Net Change TSLANegative Net Change BABAPositive Net Change

Vaishali Doshi

The Trade Desk Declines 44% in 6 Months: How to Approach the Stock?

TTD's 44% six-month slide sparks debate as investors weigh CTV and AI strengths against rising costs, fierce competition and macro risks.

AMZNPositive Net Change CRTONegative Net Change TTDPositive Net Change MGNINegative Net Change

Zacks Equity Research

APPS' AGP Growth Fueled by Rising Ad Impressions: What's Next?

Digital Turbine's AGP business surges on a 30% jump in ad impressions, fueled by wider SDK reach, non-gaming gains and strong APAC momentum.

APPNegative Net Change APPSNegative Net Change UNegative Net Change

Shreya Majumder

TTD's Innovations This Quarter Set the Stage for Long-Term Growth

The Trade Desk unveils major Kokai upgrades, new data tools and AI-driven trading modes as it aims to accelerate growth into 2026.

TTDPositive Net Change MGNINegative Net Change TBLAPositive Net Change