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The Southern Company (SO)

(Delayed Data from NYSE)

$77.63 USD

77.63
6,695,141

+0.68 (0.88%)

Updated May 8, 2024 04:01 PM ET

After-Market: $77.64 +0.01 (0.01%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.20%
2Buy18.04%
3Hold9.52%
4Sell5.20%
5Strong Sell2.60%
S&P50011.13%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

Value Score A
Growth Score A
Momentum Score A
VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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D Value C Growth D Momentum D VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 32% (81 out of 251)

Industry: Utility - Electric Power

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Zacks News

Mark Vickery headshot

Top Analyst Reports for Salesforce, BP & Southern Co.

Toda's Research Daily features new research reports on 16 major stocks, including Salesforce, Inc. (CRM), BP p.l.c. (BP) and The Southern Company (SO).

Southern's (SO) Newest Reactor Begins Commercial Operations

Southern's (SO) Vogtle Unit-4 can generate enough electricity to power 500,000 homes and businesses and provide reliable and emissions-free energy for at least 60-80 years.

Southern (SO) Q1 Earnings Beat on Lower Operating Expense

The Southern Company (SO) has guided earnings per share of $3.95-$4.05 for this year.

Stock Market News for May 3, 2024

U.S. stock markets closed sharply higher on Thursday.

Southern Co. (SO) Reports Q1 Earnings: What Key Metrics Have to Say

The headline numbers for Southern Co. (SO) give insight into how the company performed in the quarter ended March 2024, but it may be worthwhile to compare some of its key metrics to Wall Street estimates and the year-ago actuals.

Southern Co. (SO) Surpasses Q1 Earnings Estimates

Southern Co. (SO) delivered earnings and revenue surprises of 14.44% and 5.67%, respectively, for the quarter ended March 2024. Do the numbers hold clues to what lies ahead for the stock?

Can Southern (SO) Maintain Its Beat Streak in Q1 Earnings?

The Southern Company (SO) beat the Zacks Consensus Estimate for earnings in each of the last four quarters. The utility has a trailing four-quarter earnings surprise of 8.5%, on average.

American Electric Power (AEP) Q1 Earnings and Revenues Lag Estimates

AEP (AEP) delivered earnings and revenue surprises of -2.31% and 5.39%, respectively, for the quarter ended March 2024. Do the numbers hold clues to what lies ahead for the stock?

Gear Up for Southern Co. (SO) Q1 Earnings: Wall Street Estimates for Key Metrics

Beyond analysts' top -and-bottom-line estimates for Southern Co. (SO), evaluate projections for some of its key metrics to gain a better insight into how the business might have performed for the quarter ended March 2024.

Southern Co. (SO) Earnings Expected to Grow: Should You Buy?

Southern Co. (SO) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

CMS Energy (CMS) Q1 Earnings Top Estimates

CMS Energy (CMS) delivered earnings and revenue surprises of 5.43% and 7.26%, respectively, for the quarter ended March 2024. Do the numbers hold clues to what lies ahead for the stock?

Should You Invest in the Vanguard Utilities ETF (VPU)?

Sector ETF report for VPU

The Zacks Analyst Blog Highlights ServiceNow, The Progressive, Analog Devices, The Southern Company and Welltower

ServiceNow, The Progressive, Analog Devices, The Southern Company and Welltower are part of the Zacks top Analyst Blog.

Sheraz Mian headshot

Top Research Reports for ServiceNow, Progressive & Analog Devices

Today's Research Daily features new research reports on 12 major stocks, including ServiceNow, Inc. (NOW), The Progressive Corporation (PGR) and Analog Devices, Inc. (ADI).

Is Franklin U.S. Low Volatility High Dividend Index ETF (LVHD) a Strong ETF Right Now?

Smart Beta ETF report for LVHD

Southern Co. (SO) Stock Moves -0.42%: What You Should Know

Southern Co. (SO) concluded the recent trading session at $69.09, signifying a -0.42% move from its prior day's close.

Southern Co. (SO) Ascends But Remains Behind Market: Some Facts to Note

In the most recent trading session, Southern Co. (SO) closed at $69.25, indicating a +0.98% shift from the previous trading day.

DTE or SO: Which Is the Better Value Stock Right Now?

DTE vs. SO: Which Stock Is the Better Value Option?

Southern Co. (SO) Stock Slides as Market Rises: Facts to Know Before You Trade

Southern Co. (SO) reachead $66.86 at the closing of the latest trading day, reflecting a -0.58% change compared to its last close.

Should You Invest in the iShares U.S. Utilities ETF (IDU)?

Sector ETF report for IDU