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The Southern Company (SO)

(Delayed Data from NYSE)

$80.14 USD

80.14
7,071,395

+2.06 (2.64%)

Updated May 31, 2024 04:00 PM ET

After-Market: $80.38 +0.24 (0.30%) 6:22 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.08%
2Buy17.91%
3Hold9.44%
4Sell5.10%
5Strong Sell2.55%
S&P50011.04%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

Value Score A
Growth Score A
Momentum Score A
VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

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D Value C Growth B Momentum C VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 35% (87 out of 250)

Industry: Utility - Electric Power

Better trading starts here.

Zacks News

Southern Company (SO) Gets Aviation Waiver for Drone Operations

Southern Company (SO) and Skydio gain the Federal Aviation Administration waiver for remote, autonomous beyond line of sight operations.

Southern Company (SO) Expects Further Delay for Georgia Vogtle 3

Southern Company's (SO) subsidiary, Georgia Power, faces further delay as Unit 3 reactor???s operation at Vogtle plant gets postponed due to technical setbacks.

National Fuel Gas' (NFG) Board Approves 4.2% Dividend Hike

National Fuel Gas' (NFG) consolidated business continues to generate strong cash flow and allows it to reward shareholders through dividend hikes.

Southern Co. (SO) Stock Sinks As Market Gains: What You Should Know

In the latest trading session, Southern Co. (SO) closed at $70.84, marking a -0.59% move from the previous day.

Reasons to Add Pampa Energia (PAM) to Your Portfolio Right Now

Pampa Energia (PAM) makes a strong case for investment, given its earnings growth prospects and strong return on equity.

Reasons to Add OGE Energy (OGE) to Your Portfolio Right Now

OGE Energy (OGE) makes a strong case for investment, given its long-term growth prospects, strong return on investment and ability to increase shareholders' value.

NextEra (NEE) to Gain From Investment, Growing Customer Base

NextEra's (NEE) systematic capital expenditure and robust renewable backlog are likely to have positive impacts on earnings and revenues. However, compliance with stringent government regulations is concerning.

FirstEnergy (FE) to Gain From Investments & Regulated Operation

FirstEnergy Corporation's (FE) ongoing investments to further strengthen its infrastructure. The Energizing the Future project is expected to improve its overall operating efficiency.

Southern's (SO) Vogtle Unit 3 Attains 100% Energy Output

Southern (SO) subsidiary, Georgia Power's Vogtle Unit 3 reaches 100% power, marking a significant step toward commercial operation.

Should You Invest in the Vanguard Utilities ETF (VPU)?

Sector ETF report for VPU

Eversource (ES) Gains From Investments in Infrastructure

Eversource Energy's (ES) systematic capital expenditures and inorganic assets are likely to boost its earnings. However, rising interest expenses and failure of operating equipment are concerns.

Reasons to Add Southern Company (SO) to Your Portfolio Right Now

Southern Company (SO) makes a strong case for investment, given its long-term growth prospects, strong ROE and ability to increase shareholders' value.

Southern Company (SO) Achieves 250 MLB Carbon Offset Milestone

A Southern Company (SO) subsidiary, Georgia Natural Gas, attains its 250 million pounds carbon offset milestone.

Mark Vickery headshot

Top Research Reports for UnitedHealth Group, Merck & Texas Instruments

Today's Research Daily features new research reports on 16 major stocks, including UnitedHealth Group Incorporated (UNH), Merck & Co., Inc. (MRK) and Texas Instruments Incorporated (TXN).

Is Invesco S&P 500 Equal Weight Utilities ETF (RYU) a Strong ETF Right Now?

Smart Beta ETF report for RYU

Company News for Apr 28, 2023

Companies In The News Are: MA, MRK, SO, NOC.

Southern (SO) Beats on Q1 Earnings, Retains Vogtle Timelines

The Southern Company (SO) guided earnings per share of $3.55-$3.65 for this year and 75 cents for the June quarter.

Southern Co. (SO) Tops Q1 Earnings Estimates

Southern Co. (SO) delivered earnings and revenue surprises of 11.27% and 2.74%, respectively, for the quarter ended March 2023. Do the numbers hold clues to what lies ahead for the stock?

Southern Company (SO) Invests $5M in E-Mobility Initiatives

Southern Company's (SO) unit, Georgia Power, invests $5 million to create scholarships, fund research and build statewide partnerships. The idea is to support e-mobility initiatives in Georgia.

Portland General Electric (POR) Earnings Expected to Grow: Should You Buy?

Portland General Electric (POR) possesses the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Southern Company (SO) Q1 Earnings on Deck: What to Expect

While new customer additions are likely to have boosted Southern Company's (SO) profit levels in the first quarter, escalation in costs might have offset those gains.